Tag: the atlantic

by Julie Keck

1. Amazon adopts Apple ‘VoiceOver’ for Kindle on iPad, iPhone (GeekWire) 2. Long live the book: An Interview with the director of the documentary “Out of Print” (IndieReader) 3. Opinion: E-books and democracy (NYT) 4. Following pilot, Hachette will make all of its e-books available to libraries nationwide (PaidContent.org) 5. Codex Group: E-books to level […] more »

by Mark Glaser

Have you ever stumbled upon a really entertaining ad? It was funny, entertaining, maybe even enlightening, and you even passed it around to friends to check out. That’s the hope behind the movement of “native advertising,” a spruced up version of “sponsored content” that appears not in ad slots but right in the editorial well. […] more »

by Mark Glaser

This week’s Mediatwits podcast is a special edition focused on the evolution of advertising, as a cap to our week-long special on MediaShift. Our special guests are BuzzFeed VP Jonathan Perelman and MediaShift’s Terri Thornton, along with Mark Glaser hosting and roundtable regulars Ana Marie Cox, Andrew Lih and Monica Guzman. Perelman will have a […] more »

by Julie Keck

1. Did Nate Thayer plagiarize the article The Atlantic wanted for free? (NYmag) 2. Facebook is making the world’s ‘best personalized newspaper’ (BusinessInsider) 3. The newsonomics of ‘why pay walls now?’ (Nieman) 4. 8 essential apps for SXSWi attendees (Mashable) 5. Former Wired Digital Editor heads to Obvious Corp. (AllThingsD) Subscribe to Daily Must Reads […] more »

by Mark Glaser

This week’s Mediatwits has a Southern flavor, with a preview of the coming South by Southwest confab in Austin, as well as a look at Facebook’s latest rootin’ tootin’ revamp of its newsfeed and what it means for media folks. Our special guest is Joshua Topolsky, co-founder and editor-in-chief of The Verge, who will be […] more »

by Mark Glaser

We are back with the Mediatwits podcast, revamped in a roundtable format with “regulars” and occasional special guests. This week we have Mark Glaser moderating, along with the Guardian’s Ana Marie Cox, Seattle Times’ Mónica Guzmán and Reuters’ Felix Salmon (USC’s Andrew Lih can’t join us this week). Special guest Andrew Sullivan will be joining […] more »

by Julie Keck

1. New York Times attacked by hackers for sources (memeburn) 2. Guardian CEO: “Responsive-designed sites are now table stakes for publishers” (Nieman) 3. Washington Post’s Truth Teller and the future of robots doing journalism (PandoDaily) 4. Following the Scientology debacle, The Atlantic will become more transparent about sponsored content (AdWeek) 5. Why Matt Lewis Hates […] more »

by Julie Keck

1. Video app Vine doesn’t have an adult content problem; Apple has a policy problem (The Verge) 2. Blurring the line between between advertising and content (OnTheMedia) 3. What’s the difference between a hacker and a criminal? (NYT) 4. Should small businesses outsource their social media work? (Guardian) 5. One way to get canned? Ask for […] more »

by Dorian Benkoil

Media organizations constantly confront an irksome question: How far can we go to accommodate a sponsor? The Atlantic last week designated its “screw-up” over a Church of Scientology advertorial as a mistake made as the magazine company explores “new forms digital advertising.” Let’s accept their claim at face value. Still, the principles have been in […] more »

by Julie Keck

The best stories across the web on media and technology, curated by Julie Keck.1. Push and pull: @TheAtlantic publishes then reconsiders content sponsored by the Church of Scientology (Poynter) 2. Tweet Your Own Adventure: CBS asks audience to solve the crime, via Twitter (Mashable) 3. More than 50% of kids have not read an e-book […] more »