NowThis uses diverse media on Twitter to keep things fresh on the breaking news-focused platform. Screenshot courtesy of RJI.
News must not just be distributed across different platforms, but be tailored to the personality and audiences of those platforms. Screenshot courtesy of RJI.
Citizen Journalism
by Reuben Stern

This week we bring you key takeaways and an overview of emerging digital trends from the 16th annual Online News Association conference, held Sept. 24-26 at the Hyatt Regency Century Plaza in Los Angeles. PART 1: ONA15 conference recap This year’s gathering of the Online News Association brought digital journalists and innovators from all types […] more »

by Sonia Paul

MediaShift’s Collab/Space SF workshop, which took place on Saturday, September 12, focused on a major question: How can great audio and podcasting startups survive and thrive? With podcasting as the current Next Big Thing in media, it was a necessary question to address. And given the technology boom happening in San Francisco and Silicon Valley, […] more »

by Rami Essaid

The following opinion piece is a guest post and does not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. Before the digital age, content theft was a labor-intensive business. Then computers enabled theft by cut-and-paste. Today, the content theft business is almost entirely automated – and probably happening on […] more »

Best Practices
by Sean Lawson

Co-Authored with Avery Holton   Drones seem to be up to no good lately. Cast by the news media as pesky toys interfering with everything from wildfire containment efforts to commercial airline flights, the promise of drones is often overlooked. But the growing number of innovative uses for drones are no less important for understanding this […] more »

by Paul Spinrad

The following opinion piece is a guest post and does not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. “Information wants to be free” is a beautiful rallying cry, but Stewart Brand’s original quote also says that information wants to be expensive because it’s so valuable. Publishers have always […] more »

by Reuben Stern

This week we explore apps for organizing photos from multiple smartphone users, and we see how the Associated Press is using automation to expand its college sports coverage. PART 1: Photo album apps Several different apps can help you compile and share photos taken by multiple smartphone users — particularly useful for teams of reporters […] more »

by Meagan Francis

Podcasts first popped up on my radar about 10 years ago, when the trend, fueled by RSS and file sharing technology, was just starting to boom. I loved the concept but couldn’t figure out how to create one in a way that fit into my career as a freelancer writer. Even if I had the […] more »

by Jule Gardner Banville

A buddy of mine who also teaches journalism and is a guy who’s on it when it comes to data and longform popped into my office recently with a great idea for a radio story. Small problem: He’s never produced audio before and the whole concept scares him. You know who can change that? Anyone. […] more »

Legacy Media
by Reuben Stern

This week we see how one local TV station put live footage from drones into a news broadcast, and we learn how a data team used sensors to find the hottest subway stations in New York City. PART 1: Drones at ABC7 KGO-TV/ABC7 in San Francisco is one of the first local news operations in […] more »

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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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