TVShift

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Culture
by Reuben Stern

Reporting by Katy Mersmann, Adam Pressler, Reuben Stern and Rachel Wise. This week we find out how the Associated Press created an immersive virtual reality project, and we explore an online tool that turns text and photos into video files. PART 1: VR at the AP The interactive graphics department at the Associated Press is expanding […] more »

Legacy Media
by Chris Brantner

The following opinion piece is a guest post and does not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. It’s official: 2015 was the year of the cord cutter. With new streaming services like Sling TV and HBO Now bursting onto the scene, and services like Amazon Prime pushing […] more »

MediaShift Podcast
by Jefferson Yen

The streaming media industry is still relatively young, but a recent story in the Wall Street Journal illustrates how the services are bringing massive change to the entertainment industry. According to WSJ’s Shalini Ramachandran, the executive producers of “Homeland” and 20th Century Fox studio are currently in a dispute with Showtime over streaming media rights. […] more »

Culture
by Reuben Stern

  This week we explore what’s different about creating and displaying video in a vertical format — in other words, aligned to the way mobile audiences tend to hold their smartphones. News organizations like Mashable and the New York Times have published experiments with video optimized for vertical smartphone screens, while AJ+ has embraced square […] more »

Business
by Michael Pfahl

Personnel at ESPN and their parent company, Disney, are feeling the pressure after losing around 3.2 million subscribers in a little over a year. This caused Disney to impose major budget cuts to ESPN and re-evaluate their business strategy in the hopes of combating their dropping subscriber numbers and household reach. More importantly, this trend […] more »

Legacy Media
by Matt Smith

The following opinion piece is a guest post and does not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. By nearly any measure, there is a tremendous amount of interest in the 2016 U.S. presidential election. Television ratings for the first two Republican presidential debates have been through the […] more »

Culture
by Patricia Aufderheide

What kinds of opportunities are opening up for filmmakers and journalists in short-form video on news sites? The field is expanding rapidly, though most folks are still in experimental mode. At a panel at 100Reporters’ “Double Exposure” symposium in Washington, D.C., digital video programmers from several news media outlets explained how they’re building knowledge, brand […] more »

Legacy Media
by Eric Elia

The following piece does not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. Apple introduced the long-awaited next-gen Apple TV. It’s not a big LCD TV. It’s not round. It doesn’t (yet) include an Apple-direct subscription TV service. It is, however, a loaded streaming box that packs universal Siri […] more »

Business
by Matt Smith

The following opinion piece is a guest post and does not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. Sharing is the new normal. Everywhere we look, our social networks are providing us with links, lists and video that our friends and acquaintances think will impress and delight us. […] more »

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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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