Business

Nikos Frazier, left, works with Robin Bonatesta to troubleshoot a coding mistake using D3.js at TechConnect 2015 at Kent State University in April.
Photo by TMAB2003 on Flickr and used here with Creative Commons license.
Culture
by Sonia Paul

Internet use in the U.S. is nearing saturation, according to a new analysis from the Pew Research Center aggregating survey results of American Internet habits over the last 15 years. Age, class, race/ethnicity and community differences have always shaped Internet practices. Changes in technology — especially the increase in smartphone use — has influenced the trend toward saturation, […] more »

Legacy Media
by Jefferson Yen

For some time, Facebook has been in an elaborate dance with large news publishers, hoping to sweep their content off publishers’ sites and onto Facebook. While publishers have been wary of giving up control, many signed up for the new Instant Articles feature on Facebook’s iOS app, helping load their content quickly instead of the […] more »

Business
by Tristan Stewart-Robertson

MediaShift produced its first-ever Journalism Innovation Summit and its first European event in London last week taking on the twin challenges of content and business models. Delegates came from as far away as South Korea and Canada, across the United Kingdom, Norway, Nigeria and beyond. Hosted by City University London, and with receptions hosted by […] more »

Business
by Andrew DeVigal

OPB’s John Sepulvado recently interviewed me for a story on robo-journalism. The piece led with The Upshot’s “Best and Worst Places to Grow Up,” a dynamically written story which I also wrote about a couple of days of before. In both, I shared my excitement about how technology is evolving as a tool to help […] more »

AdvertisingShift
by Jefferson Yen

The big news this week, in case you haven’t heard, is the proposed merger between Verizon and AOL. Verizon going to pay $4.4 billion to acquire all that is AOL — pending regulatory approval. Many of us can still remember the early days when AOL was stuffing their CD’s in mailboxes across the nation but […] more »

Business
by Reuben Stern

This week we offer smart ways to alert mobile readers to new stories, and we highlight two encryption tools that can help reporters protect confidential sources. PART 1: Push alerts and notifications Push alerts and notifications are becoming a central component of the mobile experience, especially with the emergence of wearable technology. Smart news organizations […] more »

BookShift
by Shannon Fisher

The quality of any book is often judged by its introduction. But sometimes, the intensity of promotional rhetoric can be perceived as being inversely proportional to the quality of the art. Authors are expected (and sometimes contractually obligated by publishers) to promote their own work within their networks. It’s all about creating a buzz. For […] more »

Business
by Dale Blasingame

Title: How Publishers Can Engage on Social & Drive Revenue Instructors: Dale Blasingame, Chuck Fishman, Mark Glaser Posting original content on social media and gaining from it Media and entertainment publishers face many unique challenges in today’s digital age. Fans are commenting, liking and reposting content at all hours of the day, across a variety […] more »

Legacy Media
by Sonia Paul

The 2015 Pew State of the News Media report, released on April 29, verifies what many media analysts have been saying for some time: mobile, if not the present, is the future of news. But, at the same time, just because the mobile platform has emerged as the frontrunner in the race to capture audience […] more »


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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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