Tag: mobile ads

by Courtney Lowery Cowgill

Must Reads is MediaShift’s daily curation of the big stories about media and technology from across the web. 1. How Gawker Brings In Millions Selling Headphones, Chargers and Flashlights (Steven Perlberg and Jack Marshall / Wall Street Journal) 2. How Medium is Breaking Washington’s Op-Ed Habit (Nancy Scola / Politico) 3. Twitter Invests In Muzik, […] more »

by Ben Ilfeld

The following opinion piece is a guest post and does not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. On September 16, Apple launched iOS 9 with a suite of enhancements. One buried feature has the web content industry talking: content blocking. The immediate and obvious use case being […] more »

by Julie Keck

1. Tweets suggest Patreon hack may be GamerGate related (Brady Dale / Observer) 2. The cost of mobile ads on 50 news websites (Gregor Aisch, Wilson Andrews, & Josh Keller / New York Times) 3. Ellen Pollock to lead Bloomberg Businessweek, Josh Tyrangiel leaving (Kristen Hare / Poynter) 4. Teens, technology and romantic relationships (Amanda […] more »

by Julie Keck

1. Payday for ice bucket challenge’s mocked slacktivists (Nicholas Kristof / New York Times) 2. Al Jazeera America digital journalists unionize (Michael Calderone / Huffington Post) 3. As giant platforms rise, local news is getting crushed (Joshua Benton / Nieman Lab) 4. A diverse local news ecosystem is emerging, and it doesn’t need ‘scale’ or […] more »

by Julie Keck

1. Rolling Stone moves beyond the fray (Ravi Somaiya / New York Times) 2. Twitter blocks access to political transparency organization Politwoops (via Guardian) 3. How the New York Times gets a 70 percent open rate on its newsletters (Lucia Moses / Digiday) 4. A three-way, mostly civilized family contest to become the next publisher […] more »

by Jennifer Sikora

The following piece is a guest post and does not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. Mobile ad blocking is a topic making marketers, advertisers, and mobile product developers very nervous. With smartphone usage now at over 64 percent in the U.S. across all age groups, according […] more »

by Dorian Benkoil

If you thought there was a flood of content last year, just wait. The good news, though, is that more of the good stuff will rise to the top. And along with the content, expect more tracking of the people consuming it, but less agreement on how to measure exactly what they’re doing. Here, then, are some […] more »

by Julie Keck

1. Is Hollywood to blame? Or journalism? A battle on Twitter (Kristen Hare / Poynter) 2. Twitter and Omnicom strike $230 million mobile ad deal (Jack Marshall / Wall Street Journal) 3. Netflix buys pay-TV rights to Sony animated films (Todd Spangler / Variety) 4. Yahoo plots YouTube rival for summer debut after delay (Tim […] more »

by Pam Horan

NOTE: The following is a guest op-ed from Pam Horan, the president of the Online Publishers Association. MediaShift’s Mark Glaser and Courtney Lowery Cowgill both work on the OPA Intelligence Report bi-weekly newsletter. 2013 was another fast-moving year full of exciting changes and innovations for digital content producers and consumers. Creating compelling and engaging content […] more »

by Julie Keck

1. Twitter hoaxes & the ethics of new media: What happens now that we are all journalists? (Mathew Ingram / GigaOm) 2. Scripps buys Newsy for $35 million to expand into digital video (Ingrid Lunden / TechCrunch) 3. Mobile video ads get cut down to size (John McDermott / Digiday) 4. Warner takes Netflix-style service […] more »