Social Networking

NowThis uses diverse media on Twitter to keep things fresh on the breaking news-focused platform. Screenshot courtesy of RJI.
Social Media Journalism
#EdShift Chats
by Stacy Forster

Getting a job has always been about who you know. But now, savvy use of social media networks allows job hunters to connect more directly — and effectively — with those who might hire them. Our #EdShift chat on Twitter on Tuesday, Sept. 15, will explore how students and media professionals can break through to […] more »

by Mark E. Johnson

Traditional lectures, seminar discussion groups, flipped classrooms or online courses – those are the four major learning environments our students find themselves in throughout their academic lives. There’s another, easy to conceptualize and even execute but difficult to finance: the on-site workshop. For the last 19 semesters, I’ve lead some sort of a workshop for […] more »

Free Speech
by James Breiner

A renowned media critic sounded the alarm in 1960 about corporate takeovers of newspapers and layoffs of hundreds of journalists. He worried that the power of the press was being concentrated in too few hands. It was in his column in the New Yorker, The Wayward Press, that A.J. Liebling tossed off one of his […] more »

Citizen Journalism
by Reuben Stern

This week we learn about a platform for engaging with audiences via text messages, and we explore how to handle corrections to social media posts. PART 1: Groundsource A new platform called Groundsource seeks to help newsrooms interact with their communities outside the confines of smartphones and social media, instead relying on more basic text […] more »

by Sonia Paul

Twitter and Facebook have become default resources for journalists, newsrooms and ordinary citizens during news events, but where does Instagram fit into that picture? That was the question a team of researchers at CUNY’s Graduate Center asked while watching the protests in Ukraine unfold this past February. After months of analyzing more than 13,000 Instagram photos […] more »

by Reuben Stern

This week we explore examples of how two newsrooms are using the social platforms Vine and Snapchat. PART 1: Mashable + Vine Mashable has heavily experimented with the 6-second video app Vine since the app launched in early 2013. Along the way Mashable received a Shorty Award for its work on the platform and, this summer, crossed the milestone of having 100,000 followers to […] more »

by Robert Hernandez

I preach diversity. It is woven throughout most of my work. I work on projects aimed to help diversify our industry and also write about trying to hold us accountable to it. But, who holds me accountable? Am I practicing what I preach? Awhile back I heard a great segment on On The Media with […] more »

by Fannie Cohen

We’ve known for some time that the visual social network Pinterest has a knack for driving traffic to certain online glossy pubs. But now we’re learning just how influential Pinterest is in referral traffic and even e-commerce, just as the giant network starts selling Promoted Pins and a self-service version for smaller businesses. And with […] more »

Social Media
by Julie Keck

It’s hard starting a Twitter account from scratch. Not only do you not know who to follow (start with @LouisCK and @PBSMediaShift, then work outward from there), but it seems almost impossible to get people to follow you. And how can you develop your personal brand / spread your beliefs /  be on the cutting […] more »

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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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