(Mădălina Ciobanu / Journalism.co.uk)
The tech folks over at INN are developing a system that will help newsrooms manage third-party platforms. The first iteration will include analytics platform support.
(Tim Peterson / Marketing Land)
Marketing Land uses social media metrics to call out Trump on a public promise.
(Nick Quah / Hot Pod)
How, exactly, do the iTunes charts work? Quah has some answers.
(Lucinda Southern / Digiday)
The Guardian is working to crack dark social with its in-house analytics tool Ophan, but some traffic is still too dark.
(Joseph Lichterman / Nieman Lab)
Facebook Instant Articles just got a little bit more ubiquitous with its open source WordPress plugin.
A Closer Look at How Page Views Have Evolved Over Time by Allie VanNest
What Bruce Springsteen Can Teach Us About Metrics by Robert Gates
More From MetricShift:
Special series: Metrics that Matter
Our full Metrics that Matter series is now available for your viewing pleasure! We tackled issues of managing goals, addressing audience awareness and choosing the right media metrics for your organization.
We also hosted a Twitter chat on the subject of metrics that matter to newsrooms. You can check out the Storified chat here.
Upcoming Trainings & Events:
> #MetricShift Twitter Chat: Attention Metrics [March 11]
> Advanced Social Media Analytics [March 15]