Tag: attention span

by Stacy Forster

On Tuesday, June 9, our #EdShift chat on Twitter will cover how to think about and create long-form journalism in the age of Snapchat. With younger audiences spending less time consuming the news or finding it through social media platforms such as Snapchat, Instagram and Twitter, where does long-form journalism fit in? Join us at […] more »

by Julie Keck

1. Digital Book World retires e-book bestseller list, launches new column (via Digital Book World) 2. What we have learned from e-books 2014 (Philip Jones / FutureBook) 3. Digital-first Avon Impulse trumpets sales milestone (Clare Swanson / Publishers Weekly) 4. No, attention spans are not getting shorter (Nate Hoffelder / Ink, Bits & Pixels) 5. […] more »

by Mark Glaser

Five shades of David Cohn I know you’re in a hurry, you’ve got somewhere to go, someone to call, someone to email, someone to IM, something to say on your own blog. So I’ll keep it short and sweet and to the point: Thanks to the new communication technologies and media delivery, our attention spans […] more »

by Mark Glaser

For every tactic the world of marketing and advertising dreams up, we have a counter-technology that will block their attempts to reach us. We zap TV ads with the aid of digital video recorders such as TiVo. We subscribe to satellite radio or listen to podcasts to skip radio commercials. Our web browsers have pop-up […] more »

by Mark Glaser

The TV is on. You’re surfing the web. Chatting with someone on instant messaging. Your cell phone rings. The stereo is playing in the background. Our world is increasingly cluttered with media, and the Internet and technology have played key roles in making us more scattered than ever. Some people call it multi-tasking; others call […] more »