Photo by Michael Randall and used here with Creative Commons license.
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by Jennifer Sikora

The following piece is a guest post and does not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. Mobile ad blocking is a topic making marketers, advertisers, and mobile product developers very nervous. With smartphone usage now at over 64 percent in the U.S. across all age groups, according […] more »

by Neal Augenstein

Title: Periscope 101: Break News Faster with Mobile Live-Streaming Learn how, why, and when to live-stream with this practical training Instructor: Neal Augenstein, founder, and digital reporter, WTOP The power of Periscope means any person can live-stream eyewitness video from anywhere, instantly. Just by pressing a few buttons, the free Periscope app can immediately transport […] more »

by Jefferson Yen

Outside of iTunes, Apple hasn’t had much of a presence in digital content and news. But that changed in a big way at the recent Worldwide Developer Conference, when Apple revealed it was replacing its Newsstand app with the News app, which would curate the news, while also using human editors. Could Apple do what […] more »

by Aubre Andrus

When the announcement came late last year that Instagram was now bigger than Twitter, as reported by CNBC, those who once scoffed at the photo-focused network started jumping on board. But as usual, there’s already another up-and-comer ready to take the spotlight: Snapchat. Video and images shared on Snapchat may disappear after 24 hours, but […] more »

by Cindy Royal

Innovation took the stage at the 16th annual International Symposium on Online Journalism (ISOJ) April 17-18 in Austin, Texas. ISOJ has a long-standing reputation for bringing together the best and brightest of digital media professionals and scholars. Led by the force of nature that is Rosental Alves, this conference has become known for high-quality networking […] more »

by Jeremy Littau

Every semester I like to watch trends in digital media for an assignment I construct for the last month of class. I call it my “Future of Journalism” assignment, and it’s intended to introduce some new tool, trend or idea to the regular curriculum. To be fair, about half of these trends stay big for a […] more »

by Neal Augenstein

 The Newseum recently displayed one of reporter Neal Augenstein’s phones, as what the Poynter Institute called “an artifact of the new era of mobile-empowered reporting.” Here, he reflects on five years as an “iPhone reporter” and shares his thoughts on what’s next for mobile reporting. Five years after I put away my laptop, digital recorder, video […] more »

Legacy Media
by Susan Currie Sivek

Every month, the Magazine Media 360° audience report lands in my email inbox. I’ve always wanted to dig deeper into that intriguing spreadsheet. Finally, it’s spring break — and what else does a journalism professor do on vacation but play around with data? This report is released by MPA, the Association of Magazine Media. Its full […] more »

by Jefferson Yen

If you’ve ever been to Austin, Texas, then you know they like to keep things weird. And things have certainly been weird at this year’s SXSW. Marketers have turned to Tinder robots, protests against robots, and feline “tech correspondents” to try to make an impression at the ever-growing festival. Over the years, the importance of […] more »

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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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