(Emmanuel Quartey / Chatbots Magazine)
A deep look at lessons from TechCrunch’s chatbot.
Were the longest posts the least engaged? Not even close.
(Amy Gesenhues / Marketing Land)
The changes will roll out of the coming weeks.
(Wright’s Media / Folio)
How awards can help drive traffic and grow audience.
(Rohin Dhar / Pricenomics)
Of course. Here’s the proof.
How to Create Stakeholder Reports to Show Impact of Your Non-Profit Newsroom by Lauren Fuhrmann and Mara Jezior
3 Offbeat Metrics to Help You Mix Things Up by Tim Cigelske
How to Get Hands-On Experience with the Google Analytics Demo Account by Alexandra Kanik
How Documentary Filmmakers Plan Ahead for Impact by Patricia Aufderheide
How We Measured Impact for a Solutions Journalism Story on Poverty by Talia Stroud and Shannon McGregor
Upcoming Trainings & Events
> Facebook Live for Journalists and Publishers [Oct. 20]
> Smartphone Filmmaking 101 [Oct. 26]
> 3rd Annual Journalism School Hackathon at University of Georgia [Oct. 21 to 23]
> #MetricShift Twitter Chat [Oct. 28]
> Social Media for Crowdfunding [Nov. 2]
Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he is an analyst with the Media Impact Project and works as a consultant with non-profits and newsrooms.