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Newsrooms are struggling to distribute quality content on multiple platforms. Photo via Big Stock Photos.
Collaboration
by Sonia Paul

Two new reports released recently by the American Press Institute dissect and discuss the best practices for innovation within news organizations and ways to institute a “culture-based strategy” to create and encourage innovation. But what exactly is “innovation?” The definition has become a very loose one within the journalism community. “I think most legacy news operations […] more »

Business
by Sonia Paul

With the recent release of his new book “Engaged Journalism: Connecting with Digitally Empowered News Audiences,” it seemed like high time to have a long conversation with Jake Batsell on the future of news. The journalism instructor at Southern Methodist University in Dallas, previous Seattle Times and Dallas Morning News reporter, and now, book author, was inspired to research […] more »

Business
by Clare Carr

There are many of us who attend multiple media industry events a month – I know you or your faces. Event fatigue is real: the same talking points, the same people speaking and often not many outcomes to walk away with and apply to your business. However, every once in awhile you attend an event that […] more »

Collaboration
by Meagan Doll

While many university students were finding routine in another fall semester, a group of students at University of North Carolina and Syracuse University immediately began brainstorming ways to visually represent Liberia’s Ebola outbreak. UNC’s Steven King and Syracuse’s Ken Harper teamed up after the Liberian Ministry of Information requested the project from Harper, who made […] more »

Collaboration
by Mark E. Johnson

Traditional lectures, seminar discussion groups, flipped classrooms or online courses – those are the four major learning environments our students find themselves in throughout their academic lives. There’s another, easy to conceptualize and even execute but difficult to finance: the on-site workshop. For the last 19 semesters, I’ve lead some sort of a workshop for […] more »

AdvertisingShift
by Simon Owens

After his firing from CNN, Chez Pazienza spent several years adrift, unable to find steady work. In 2008, Pazienza, then a producer for CNN’s “American Morning,” was called into the office of his boss and, as he recounted later, informed that his name had been “attached to some, uh, ‘opinionated’ blog posts.” Unbeknownst to his superiors until […] more »

Best Practices
by Andrew Ford Lyons

Any journalist working on assignment should put in place a solid communications plan. But for freelancers “going it alone,” it’s a potential life-saver. Most news organizations will have a communications plan in place for staff going on high risk assignments, and for good reason: It will quickly alert them if something goes wrong, and provide […] more »

Collaboration
by Sonia Paul

With the U.S. midterm elections still fresh on people’s minds, the timing couldn’t have been better for PBS MediaShift to produce a workshop focused on open data and government accountability on Nov. 6. Sponsored by the Donald W. Reynolds Journalism Institute at the University of Missouri and hosted by the Washington Post, the all-day workshop included collaborative improv exercises […] more »

Collaboration
by Meredith Broussard

“Yes, and…” is the closest thing improv comedy has to a cardinal rule. The rule goes like this: When the first performer says something, the next performer has to say “Yes, and…” instead of negating or dropping what the first performer said. It’s a powerful rule because it allows a comedy scene to go in […] more »


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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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