Randy Picht has worked closely with newspapers and other media outlets during his nearly 29-year AP career. He is a former business editor for AP and has spent about half of his career working on the journalism side of the not-for-profit news cooperative and half of his time on the business side. While he was business editor, from 1997 to 2000, at the cooperative’s New York City headquarters, he directed coverage of the dot.com frenzy, huge mergers including Exxon and Mobil and the first time the Dow Jones Industrial Average reached the 10,000-point mark. Picht spent several years prior to that assignment as a traveling expert helping newspapers, big and small, redesign and improve their printed stock tables and use new software to significantly reduce the amount of time required to paginate that market information. He’s played a number of key roles at AP including helping newsrooms use AP content to innovate and generate new revenue streams. As national product manager for newspapers, he created a regular showcase for the best new ideas in media called “Innovation in Action” that was shared throughout the industry. He also worked with editors to ensure that they regularly realized the most value from AP text and images. During his tenure, he received special training as an online sales specialist and also was assigned last spring to work on the AP’s licensing and tracking project, called the News Licensing Group, which was subsequently spun off as a separate company in July 2011 and renamed NewsRight. In addition to his work as product manager, Picht formerly managed a state government news startup the AP bought in 2002 called Capitolwire, and served as bureau chief in Kansas City and in Minneapolis, his most recent assignment. He also held news positions in Albany, N.Y., Rochester, N.Y., and St. Louis and helped cover the 1992 Winter Games in Albertville, France. Picht is a native of Deer Park, N.Y., and a graduate of the Missouri School of Journalism. He’s married and has four children.
MediaShift is the premier destination for insight and analysis at the intersection of media and technology. The MediaShift network includes MediaShift, EducationShift, MetricShift and Idea Lab, as well as workshops and weekend hackathons, email newsletters, a weekly podcast and a series of DigitalEd online trainings.