(Livia Labate / NPR)
Developer Livia Labate talks about why user-centered design is so important in creating newroom tools like Carebot.
(Shazna Nessa / Knight Foundation)
The SXSW panel shares the importance of understanding how mobile users interact with and feel about your content.
Social analytics tools don’t replace people, but they do help people maximize their efforts.
(John Levitt / Parse.ly)
The shift from flashy, on-screen ads to sponsored articles has us wondering about the best ways to leverage this type of content.
(Alex York / Sprout Social)
Why not use analytics to pick your March Madness bracket?
(Angela Rastegar Campbell / Stanford Social Innovation Review)
SSIR talks about using audience analytics to contextualize outreach and giving campaigns based on how people who give connect with your content.
#CMANYC16: Measuring Success with the Right Analytics Tools by Anjanette Delgado
From Predictions to Tutorials: A MetricShift Quarterly Coverage Review by Alexandra Kanik
#MetricShift Chat: Best Metrics Tools for the Job by Tim Cigelske
Using Site Analytics to Understand and Improve Audience Engagement by Alexandra Kanik
Remix: How to Create a Social Media & Analytics Class by Dale Blasingame
A Closer Look at How Pageviews Have Evolved Over Time by Allie VanNest
Upcoming Trainings & Events:
> #MetricShift Twitter Chat [March 25]
> Snapchat for Journalists [April 6]
> Great Mobile Tools for Reporting [April 19]
> Advanced Smartphone Videography [April 27]
> How to Automate Social Media [May 3]