Media Metrics Roundup for April 13, 2016

    by Alexandra Kanik
    April 13, 2016

    Analytics and Privacy Without Compromise

    (Andrew Montalenti / Parse.ly)
    Do you know what third-party tracking codes are doing to your site? Your readers?

    Higher Ed Social Media Metrics

    (Liz Gross)
    Determine actionable metrics from higher ed goals.

    Nearly Eight-in-Ten Reddit Users Get News on the Site

    (Michael Barthel, Galen Stocking, Jesse Holcomb and Amy Mitchell / Pew Research Center)
    Pew has the numbers behind news consumption on popular social network Reddit.


    Facebook Updates Their Branded Content Policy

    (Clare Rubin and Nick Grudin / Facebook)
    There's a lot of talk about the future of advertising in journalism. Facebook is keeping up with adjustments to their branded content policy.

    Kevin Davis Named Media Impact Project Senior Fellow At USC Annenberg Norman Lear Center

    (Media Impact Project)
    The Media Impact Project welcomes Kevin Davis, formerly of INN, to their year-long fellowship. Davis will be writing about innovation in media metrics.

    From MetricShift:

    How to Spread Love for Metrics in Your Workplace by Alexandra Kanik


    How the Nonprofit Newsroom Behind the “Panama Papers” Investigation Measures Impact by Elia Powers

    3 Types of Impact You Can Visualize With StoryPilot by Lauren Hanson

    Getting Started with Newsletter Analytics by Jason Alcorn

    The Importance of Looking Back to Move Ahead by Robert Gates

    4 Ways to Measure Success on Instagram by Tim Cigelske


    Upcoming Trainings & Events:

    > Great Mobile Tools for Reporting [April 19]
    > #MetricShift Twitter Chat [April 22]
    > Advanced Smartphone Videography [April 27]
    > How to Automate Social Media [May 3]
    > Media Metrics 101 [May 11]

    Tagged: ad tracking analytics branding facebook impact instagram Reddit trainings

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    MetricShift examines the ways we can use meaningful metrics in the digital age. We provide thoughtful, actionable content on metrics, analytics and measuring impact through original reporting, aggregation, and audience engagement and community.

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    Associate Metrics Editor: Tim Cigelske

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    Brian Boyer, NPR

    Clare Carr, Parse.ly

    Anjanette Delgado, Gannett

    Hannah Eaves, consultant, Gates Foundation

    Alexandra Kanik, Ohio Valley Resource

    Ian Gibbs, Guardian

    Lindsay Green-Barber, CIR/Reveal

    Celeste LeCompte, ProPublica

    Alisa Miller, PRI

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