Ginny Marvin / Marketing Land
Get alerts from your Facebook ad campaigns and much more.
Tory Starr / WGBH Social Media Team
Evaluating stories from NPR One on completion
Tamar Charnay and Nick Deprey / NPR Training
What kind of stories have the highest completion rate?
Alex Kantrowitz / BuzzFeed News
Positive news stories, of course.
Max Willens / Digiday
Hundreds of new subscribers during “Pledge Week.”
Sex, Lies and Metrics: The Truth Behind The Clicks by Tim Cigelske
How the Early Social Media Editors Embraced Collaboration in New York City by Julia Haslanger
How Bibblio Wants to Drain the Swamp of ‘Related Article’ Recommendations by Robbert van der Pluijm
The Problem with Short-Sighted Metrics by Tim Cigelske
Upcoming Training and Events
How to Use Podcasts in the Classroom [Aug. 23]
Motion Graphics for Social Media [Aug. 30]
Journalism School Hackathon: Sports + Health [October 20-22]
Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.