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    Media Metrics Roundup for June 14, 2017

    by Tim Cigelske
    June 14, 2017

    Apple Opening Up In-Episode Analytics of Podcasts 

    Jason Snell / Six Colors 
    The biggest thing to happen to the podcast business since Serial first went nuclear, says Gimlet Media co-founder Matt Lieber.

    The Ugly Media Truths I Always Share with My Audience

    Chelsea Fagan / Medium
    Sorting through the financial metrics of funding a media start-up can be complicated.

    Guardian US Raises More Than $50,000 in 31 Hours

    Lucia Moses / Digiday
    More than 1,000 readers pledge to fund an editorial series on the threat to public lands in America.

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    Why a NASCAR Reporter Left USA Today and Launched a Patreon Account

    Simons Owens / Simonowens.net
    “With my business model it does not matter if I get one click or 10,000 clicks on a story,” saysJeff Gluck.

    At ‘Washington Post,’ Tech Is Increasingly Boosting Financial Performance

    Yuki Noguchi / NPR
    Monthly Web traffic has grown 56 percent, to 78.7 million over the past two years, according to ComScore.

    From MetricShift

    How to Use CrowdTangle in the Classroom by Jessica Pucci

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    How ICIJ Measured Impact of Its Global Investigation into the World Bank by Jason Alcorn

    Netflix and Vaudeville: The Metrics of News Entertainment by Tim Cigelske 

    Engagement Highest On Mondays And Evenings According To A New Analysis by Jason Alcorn

    Rebekah Monson of WhereBy.Us: We Need to ‘Get Way Smarter’ About Metrics by Kim Bui

    A Quick Guide to Social Media Analytics for Publishers by François Georges

    Upcoming Trainings and Events

    > How To Make Social Videos with Impact [Jun. 21]

    > #MetricShift Chat: The Metrics of Subscriptions [Jun. 23]

    > How to Use Instagram as a Reporting Tool [Jun. 28]

    > How to Measure Impact in Journalism [Jul. 19]

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    Tim Cigelske (@cigelske) is the Associate Editor of MetricShift. He has reported and written for the Associated Press, Milwaukee Journal Sentinel, Budget Travel, Adventure Cyclist and more. Today, he is the Director of Social Media at Marquette University as well as an adjunct professor teaching media writing and social media analytics.

    Tagged: apple metrics patreon podcast usa today washington post

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  • MediaShift received funding from the Bay Area Video Coalition (BAVC), which receives support from the Bill & Melinda Gates Foundation, to launch the MetricShift section to create a vibrant hub for those interested in media metrics, analytics and measuring deeper impact.

    About MetricShift

    MetricShift examines the ways we can use meaningful metrics in the digital age. We provide thoughtful, actionable content on metrics, analytics and measuring impact through original reporting, aggregation, and audience engagement and community.

    Executive Editor: Mark Glaser

    Metrics Editor: Jason Alcorn

    Associate Metrics Editor: Tim Cigelske

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    Chair: Anika Anand, Seattle Times Edu Lab

    Brian Boyer, NPR

    Clare Carr, Parse.ly

    Anjanette Delgado, Gannett

    Hannah Eaves, consultant, Gates Foundation

    Alexandra Kanik, Ohio Valley Resource

    Ian Gibbs, Data Stories

    Lindsay Green-Barber, The Impact Architects

    Celeste LeCompte, ProPublica

    Alisa Miller, PRI

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