Facebook’s Algorithm Isn’t Surfacing One-Third of Our Posts. And It’s Getting Worse
(Kurt Gessler / Chicago Tribune)
Post reach is falling and Kurt has the receipts.
How Does A 7-Minute Video About Syria Get Over 100M Views?
(Johnny Harris / Vox)
An explainer on doing explainers.
Facebook Analytics Gets Smarter With Automated Insights and Custom Dashboards
(John Mannes / TechCrunch)
At F8 yesterday, Facebook announced machine learning is coming to analytics.
Getting Started with Measuring Brand Awareness
(Tom Capper / Distilled)
Step one is branded search.
How Vice Media Cut Page-Load Time by 50 Percent in Six Months
(Ross Benes / Digiday)
We know faster pages mean more traffic and loyal users.
From MetricShift
How does OUTRAGE impact your metrics? Join the discussion in the MetricShift Facebook group.
Case Study: Teach Metrics by Crowdfunding Campus Projects by Jen Doak-Mathewson
The Continuing Impact of ‘All the President’s Men’ in the Age of Trump by Tim Cigelske
Which Facebook Pages See the Most Engagements Per Post? by Gabriele Boland
Turning to Plain English to Make Metrics More Accessible by Jeff Weisbein
Interested in Metrics and Impact? Contribute to MetricShift! by Jason Alcorn
Upcoming Trainings & Events
> How to Launch a Killer Newsletter [Apr. 19]
> Video for Social Media [Apr. 26]
> #MetricShift Chat [Apr. 28]
> How to Fact-Check the News [May 3]
Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.
