Media Metrics Roundup for January 18, 2017

    by Jason Alcorn
    January 18, 2017

    “Hello, Is Anyone There?” Measuring Audience Engagement and Participation

    (Didier Moulin / PowerVote)
    How do you measure the ROI of events? Good tips from an actual event planner.

    Journalism That Stands Apart

    (The New York Times)
    From the 2020 Report: The “newsroom needs a clearer understanding that pageviews, while a meaningful yardstick, do not equal success.”

    4 Keys to Turning Your Social Media Metrics into Actionable Insights

    (Jay Shemenski / Hill Holiday)
    Continually ask why.


    The Walled Garden Is Cracking A Window

    (Allison Schiff / AdExchanger)
    A Q&A with Facebook VP Brad Smallwood on what he’ll say tomorrow at Industry Preview.

    Survey: People’s Trust Has Declined in Business, Media, Government, and NGOs

    (Matthew Harrington / Harvard Business Review)
    Media saw its biggest year-over-year decline in the Edelman Trust Barometer.

    From MetricShift

    Upcoming Trainings & Events

    Smartphone Production in the Classroom [Jan. 18]
    How to Get Foundation Funding in the Age of Fake News [Jan. 25]
    > #MetricShift Twitter Chat [Jan. 27]
    How to Boost Engagement with User and A/B Testing [Feb. 1]
    How to Launch a Podcast [Feb. 8]
    J-School Hackathon at Nevada-Reno [Feb. 24-26]

    Subscribe to the Media Metrics Roundup!

    * indicates required

    Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.

    Tagged: content metrics journalism metrics media impact News Media weekly roundup

    Comments are closed.

  • MediaShift received funding from the Bay Area Video Coalition (BAVC), which receives support from the Bill & Melinda Gates Foundation, to launch the MetricShift section to create a vibrant hub for those interested in media metrics, analytics and measuring deeper impact.

    About MetricShift

    MetricShift examines the ways we can use meaningful metrics in the digital age. We provide thoughtful, actionable content on metrics, analytics and measuring impact through original reporting, aggregation, and audience engagement and community.

    Executive Editor: Mark Glaser

    Metrics Editor: Jason Alcorn

    Reader Advisory Board

    Chair: Anika Anand, The Evergrey

    Brian Boyer, Spirited Media

    Clare Carr, Parse.ly

    Anjanette Delgado, Gannett

    Hannah Eaves, consultant, Gates Foundation

    Alexandra Kanik, Ohio Valley Resource

    Ian Gibbs, Data Stories

    Lindsay Green-Barber, The Impact Architects

    Celeste LeCompte, ProPublica

    Alisa Miller, PRI

    Connect with MetricShift

    Facebook group: Metrics & Impact

    Twitter: #MetricShift

    Email: jason [at] jasalc [dot] com

  • Who We Are

    MediaShift is the premier destination for insight and analysis at the intersection of media and technology. The MediaShift network includes MediaShift, EducationShift, MetricShift and Idea Lab, as well as workshops and weekend hackathons, email newsletters, a weekly podcast and a series of DigitalEd online trainings.

    About MediaShift »
    Contact us »
    Sponsor MediaShift »
    MediaShift Newsletters »

    Follow us on Social Media