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    Media Metrics Roundup for November 2, 2016

    by Jason Alcorn
    November 2, 2016

    Why CNN Will Be All In on Kik on Election Night

    (Jeanine Poggi / AdAge)
    Users have exchanged 17.6 million messages with the CNN bot. 😮

    How The Verge is Building a News Site for the Distributed Age

    (Joseph Lichterman / NiemanLab)
    One publisher’s answer to the platforms dilemma.

    My Reading List as a Data Scientist

    (Chris Choy / Medium)
    If you read Sexy Little Numbers, let us know how it is.

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    Your Fall 2016 Guide to Facebook Publishing

    (NewsWhip)
    An all-in-one resource for all you Facebook page managers.

    The Potential and Pitfalls of Email Newsletters

    (Andrew Jack / Reuters Institute)
    We love them now but what about user fatigue and saturation?

    From MetricShift

    How I Built a #MetricShiftBot by Tim Cigelske

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    How Much is Investigative Journalism Worth? by Lindsay Green-Barber

    4 Things Newsrooms Can Learn from Nonprofits About Impact by Jason Tomassini

    #MetricShift Chat: The Metrics of Fact and Fiction by Tim Cigelske

    Impact Tracking in Action: Build Your Own Impact Taxonomy With Chalkbeat’s MORIby Ryan Sholin

    MetricShift Stakeholder Report Worksheet for Nonprofit News by Jason Alcorn

    Upcoming Trainings & Events

    Social Media for Crowdfunding [Nov. 2]
    Facebook Live for Journalists and Publishers [Nov. 10]
    How to Make News Bots Work For You [Nov. 16]
    Smarter Audience Analytics for Journalists [Nov. 30]

    Subscribe to the Media Metrics Roundup!

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    Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.

    Tagged: chat bots data science editorial analytics facebook media metrics social analytics The Verge

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  • MediaShift received funding from the Bay Area Video Coalition (BAVC), which receives support from the Bill & Melinda Gates Foundation, to launch the MetricShift section to create a vibrant hub for those interested in media metrics, analytics and measuring deeper impact.

    About MetricShift

    MetricShift examines the ways we can use meaningful metrics in the digital age. We provide thoughtful, actionable content on metrics, analytics and measuring impact through original reporting, aggregation, and audience engagement and community.

    Executive Editor: Mark Glaser

    Metrics Editor: Alexandra Kanik

    Associate Metrics Editor: Tim Cigelske

    Reader Advisory Board

    Chair: Anika Anand, Seattle Times Edu Lab

    Brian Boyer, NPR

    Clare Carr, Parse.ly

    Anjanette Delgado, Gannett

    Hannah Eaves, consultant, Gates Foundation

    Ian Gibbs, Guardian

    Lindsay Green-Barber, CIR/Reveal

    Celeste LeCompte, ProPublica

    Alisa Miller, PRI

    Connect with MetricShift

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    Email: alexandra [at] rationalact [dot] com

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