How the Financial Times’ Instagram Following Has Exploded In a Year
(Lucinda Southern / Digiday)
It’s being treated as a versatile news platform.
Want to Learn How to Use Facebook Better? Facebook Has Some Courses for You
(Benjamin Mullin / Poynter)
Topics include discovering content, creating stories and building audiences.
2017 Will Be the Year of Interactive Email
(David Bailey / Medium)
With the promise of metrics beyond open and click-through rates.
Frequency & Recency of Site Visits: 2 Metrics for User Engagement
(Aurora Bedford / Nielsen Norman Group)
How to find your most loyal visitors.
8 Signs Your Organization Suffers from Data Illiteracy
(Michiel van Gaalen / Oxyma)
Just for fun! How many do you recognize?
From MetricShift
4 Things Newsrooms Can Learn from Nonprofits About Impact by Jason Tomassini
#MetricShift Chat: The Metrics of Fact and Fiction by Tim Cigelske
Impact Tracking in Action: Build Your Own Impact Taxonomy With Chalkbeat’s MORIby Ryan Sholin
MetricShift Stakeholder Report Worksheet for Nonprofit News by Jason Alcorn
How to Create Stakeholder Reports to Show Impact of Your Non-Profit Newsroom by Lauren Fuhrmann and Mara Jezior
Storyclash’s Top Social Media Interactions for Publishers and Stories in September 2016 by Manuel Brosch
Upcoming Trainings & Events
> Smartphone Filmmaking 101 [Oct. 26]
> #MetricShift Twitter Chat [Oct. 28]
> Social Media for Crowdfunding [Nov. 2]
> Facebook Live for Journalists and Publishers [Nov. 10]
> Smarter Audience Analytics for Journalists [Nov. 30]
Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.