Here’s the latest 4MR audio report from MediaShift. In this week’s edition, I look at the latest moves by Google to make nice with online publishers. First came word the search giant was working on a micropayment solution. Then came the release of Fast Flip, a visual browsing service for news sites, with publishers splitting ad revenues with Google. Also, BusinessWeek magazine is nearing a sale as McGraw-Hill puts the 80-year-old magazine on the block. The magazine lost $43 million last year, and its online revenues have been flat.

Check it out:


Background music is “What the World Needs” by the The Ukelele Hipster Kings via PodSafe Music Network.

Here are some links to related sites and stories mentioned in the podcast:

Google micro-payments system at P2PNet

Google developing a micropayment platform and pitching newspapers at Nieman Journalism Lab

Google’s Fast Flip — a Cruel Joke on the News Industry at Online Journalism Blog

Can Google Save Your Local Paper? Not Likely at Infoworld

Google Fast Flip: Internet Research Gets a New Look at Web Worker Daily

A Not-So-Fast Flip Through Google’s Shiny New Toy at Media Decoder

Google Fast Flip: The platypus of news readers at

BusinessWeek, on the Block and Ailing at NY Times

The Sale of BusinessWeek — What Went Wrong? at BusinessWeek

What Went Wrong With BusinessWeek? ‘Culture, Offers One Genius at PaidContent

The Great Debate on Micropayments and Paid Content, Part 1 at PBS MediaShift

Here’s a graphical view of last week’s MediaShift survey results. The question was: “What do you think about a possible tablet computer from Apple?”

i-36b182079c6b8f3e1f584e3806312d06-tablet apple grab.jpg

Also, be sure to vote in our poll about what you think about the future of business magazines like Fortune and BusinessWeek.

Mark Glaser is executive editor of MediaShift and Idea Lab. He also writes the bi-weekly OPA Intelligence Report email newsletter for the Online Publishers Association. He lives in San Francisco with his son Julian. You can follow him on Twitter @mediatwit.