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    Media Metrics Roundup for June 28, 2017

    by Jason Alcorn
    June 28, 2017

    We Analyzed 100 Million Headlines. Here’s What We Learned

    Steve Rayson / Buzzsumo

    Click-bait isn’t dead. (But NiemanLab says publishers should beware.)

    AFI DOCS Forum Commenced With Poignant Themes

    Megan Rummler / Center for Media & Social Impact

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    What should be the role of documentary film in today’s political climate?

    What’s Sexy? Naming Conventions For Analytics Events.

    Paul Koullick / Stride Health

    A practical guide to solving naming problems.

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    The Partially-Filled Glass of Apple’s New Podcast Statistics

    Tom Webster / Edison Research

    Access to more data is good — up to a point.

    Parsing Google Fred and Other Quality Updates: How to Prepare or Recover

    Mindy Weinstein / Market MindShift

    It’s been three month’s since Google’s latest algorithm update.

    From MetricShift

    Same Old Email Newsletter? Update Your Playbook With This Tool by Sangeeta Singh-Kurtz

    Opinary Case Study: How to Ask More Engaging Questions by Simon Galperin

    Using Student Media to Teach Digital Analytics by Louisa Ha

    Trust Rated News: The People’s Metric by Chase Palmieri

    How to Use CrowdTangle in the Classroom by Jessica Pucci

    Upcoming Trainings and Events

    How to Use Instagram as a Reporting Tool [June 28]

    How to Solve Legal Issues on Social Media [July 12]

    How to Measure Impact in Journalism [July 19]

    Use Google Apps to Workflow Like a Pro [July 26]

    Journalism School Hackathon at University of North Texas [October 20-22]

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    Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.

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  • MediaShift received funding from the Bay Area Video Coalition (BAVC), which receives support from the Bill & Melinda Gates Foundation, to launch the MetricShift section to create a vibrant hub for those interested in media metrics, analytics and measuring deeper impact.

    About MetricShift

    MetricShift examines the ways we can use meaningful metrics in the digital age. We provide thoughtful, actionable content on metrics, analytics and measuring impact through original reporting, aggregation, and audience engagement and community.

    Executive Editor: Mark Glaser

    Metrics Editor: Jason Alcorn

    Associate Metrics Editor: Tim Cigelske

    Reader Advisory Board

    Chair: Anika Anand, Seattle Times Edu Lab

    Brian Boyer, NPR

    Clare Carr, Parse.ly

    Anjanette Delgado, Gannett

    Hannah Eaves, consultant, Gates Foundation

    Alexandra Kanik, Ohio Valley Resource

    Ian Gibbs, Data Stories

    Lindsay Green-Barber, The Impact Architects

    Celeste LeCompte, ProPublica

    Alisa Miller, PRI

    Connect with MetricShift

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    Email: jason [at] jasalc [dot] com

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