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    Mediatwits #41: ‘The New iPad’; Newspaper Culture Clashes; NewYorker.com’s New Editor

    by Mark Glaser
    March 9, 2012
    Apple calls the new iPad "resolutionary" but is it just an incremental upgrade?
    i-b74429d5eb8d27f83222836e1cd8f0ee-george kelly headshot.jpg
    George Kelly

    Welcome to the 41st episode of the Mediatwits podcast, this time with Mark Glaser and the George Kelly as co-hosts. Kelly is online coordinator at the Contra Costa Times newspaper and is filling in for Rafat Ali. This week we have an action-packed show with a lot to cover. First up is “The New iPad,” announced by Apple on Wednesday with a higher resolution screen, 4G wireless and a better camera and software. Ho-hum or yowza? Special guests Leander Kahney from Cult of Mac and Tim Carmody from Wired talk about the iPad’s logical new name, why it is leaps ahead of everything else — but they still can’t convince George to get one.

    Next is a study by the Project for Excellence in Journalism, which surveyed newspaper executives to find out how they were transitioning to more of a digital business model. So far, it’s been a tough slog, reports the PEJ’s Mark Jurkowitz, who comes on the show to break down the report’s findings. And last but not least is Nicholas Thompson, who was recently named the new editor at NewYorker.com. Thompson was co-founder of the Atavist and says there’s been a renaissance in long-form content online, something that the New Yorker will fully take advantage of.

    "People are crazy. Look at this device! It is astonishing. It shoots 1080p HD video... and you can share it at near broadband speeds wirelessly!" -Leander Kahney

    Check it out!

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    Intro and outro music by 3 Feet Up; mid-podcast music by Autumn Eyes via Mevio’s Music Alley.

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    Leander Kahney

    Here are some highlighted topics from the show:

    Intro

    0:45: Co-host George Kelly reporting from the East Bay

    3:50: George remains a holdout from all iOS devices

    4:30: Rundown of topics on the show

    “The New iPad”

    6:00: iPad comes with retina display, 4G, better camera and apps

    7:15: Special guests Leander Kahney and Tim Carmody

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    Tim Carmody

    8:20: Kahney: The new name makes sense at Apple, where Macs don’t have model numbers

    10:30: Kahney: People are crazy to criticize the new iPad, it is astonishing

    12:40: Carmody: Apple firing on all cylinders, and it’s due to Tim Cook

    15:45: New iPad will be an amazing media player and creation device

    17:30: Carmody: One limitation is that hard drives aren’t big enough for all the HD video

    i-ba8c3ac5f717699106db4193f8af4e94-Mark Jurkowitz.JPG
    Mark Jurkowitz

    Newspaper study from PEJ

    21:45: Special guest Mark Jurkowitz from the Project for Excellence in Journalism

    23:50: For every $1 gained in digital revenues, papers lost $7 in print revenues

    26:40: Jurkowitz: The papers that are doing better are experimenting more, acting as digital agency

    29:30: Jurkowitz: Biggest challenge for transition has been internal culture problems

    New editor at NewYorker.com

    31:50: Special guest Nicholas Thompson

    i-1b9474837b3ec637a0d4ba698b039a15-Nicholas Thompson.jpg
    Nicholas Thompson

    34:20: Thompson: More people will write for both print magazine and online

    37:20: New Yorker has done really well on Tumblr

    38:00: The renaissance of long-form content online

    More Reading

    The New iPad at Apple.com

    Apple Unveils New iPad With 4G LTE at WSJ.com

    Fighting Words: What Apple Means When It Says Post-PC at Wired.com

    Apple’s Press Conference Showed A Brand Unraveling at VentureBeat

    The New iPad: The Most Exciting Launch of the Month? at IDG Connect

    How Newspapers Are Faring Trying to Build Digital Business Revenue at PEJ

    US newspaper publishers can’t find a digital business model at the Guardian

    News executives acknowledge ‘toxic’ cultural divide between print and digital at Poynter

    Thompson Named NewYorker.com Editor at Politico

    Nicholas Thompson Leaving New Yorker to Run NewYorker.com– at Capital New York

    Weekly Poll

    Don’t forget to vote in our weekly poll, this time about the new iPad:


    Mark Glaser is executive editor of MediaShift and Idea Lab. He also writes the bi-weekly OPA Intelligence Report email newsletter for the Online Publishers Association. He lives in San Francisco with his son Julian. You can follow him on Twitter @mediatwit. and Circle him on Google+

    Tagged: apple apps business models digital ads ipad newyorker.com paid content project for excellence in journalism tim cook

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