Here’s the latest 4MR audio report from MediaShift. This week is a special edition devoted almost entirely to Twitter. I talk about the huge popularity of Twitter now — with 9.8 million unique visitors to its website alone in February, according to comScore — and how the startup is now bringing in revenues thanks to a deal with Federated Media and Microsoft to launch ExecTweets. Plus, plans are afoot for a premium version of Twitter. Should a media company buy them out or is that a fool’s errand? Check it out:
Background music is “What the World Needs” by the The Ukelele Hipster Kings via PodSafe Music Network
Here are some links to related sites and stories mentioned in the podcast:
Firms Seek Profit in Twitter’s Chatter at the Wall Street Journal
Twitter Destined to Replace Google Search
All That Twitters May Not Be Gold, Analysts Say at the NY Times
When Stars Twitter, A Ghost May Be Lurking at the NY Times
Tweet of the Week from @jeffschmidt
Here’s a graphical view of last week’s MediaShift survey results:
Great podcast. Thanks for posting!!
I think Shaq might have it right. But then again, maybe I’m just envious of all those people who can afford ghost writers to make them successful.
exec tweets link missing the “.com”