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    Upcoming Trainings and Courses: August 2 Edition

    by Ben DeJarnette
    August 2, 2016
    Sign up for DigitalEd's Social Media Engagement for Journalists training with Joy Mayer.

    Each week, MediaShift will list upcoming online trainings and courses for journalists and media people — with a focus on digital training. We’ll include our new DigitalEd courses, as well as those from Mediabistro, NewsU, KDMC and others. If we’re missing anything, or you’d like to pay to promote your training in the “featured training” spot of our weekly post, please contact Mark Glaser at mark [at] mediashift [dot] org. Any non-MediaShift courses in the “featured training” slot are paid placements. 

    FEATURED TRAINING

    DigitalEd: Social Media Engagement for Journalists

    Don’t just share links to published stories. Build relationships with your users by sharing your process, introducing your staff and telling the story of your brand. Persuade people that you’re worth following. Invite them to connect with you. Give them a sense of who you are and invite them to make an emotional connection. Sixteen newsrooms are participating in a project to test out trust-building social media strategies. Now you can benefit from their experiments.

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    Featured Presenter: Joy Mayer

    Date and time: Aug. 10, 2016, 1:00 p.m. ET / 10 a.m. PT
    Producer: MediaShift
    Place: Online with BigMarker
    Price: $39

    AUGUST 2016

    Computer-Assisted Reporting Boot Camp
    Learn to acquire electronic information, use spreadsheets and databases to analyze information and translate that information into stories. These boot camps are offered several times each year. In addition, NICAR provides followup help when participants return to their organizations. Click for registration, fees and schedule information.
    Date and time: Aug. 7-11, 2016
    Producer: Investigative Reporters & Editors
    Place: Columbia, Missouri
    Price: Prices vary according to membership and type of workshop attending. See link above.

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    Mapping Boot Camp
    Learn how to uncover interesting news stories by mapping data with geographic information system (GIS) software. IRE and NICAR will conduct this hands-on training using ArcGIS. Participants should have basic knowledge in using relational database software such as Access or MySQL. Mapping mini-boot camps are held at IRE and NICAR headquarters in Columbia, Mo. Click for registration, fees and schedule information.
    Date and time: Aug. 12-14, 2016
    Producer: Investigative Reporters & Editors
    Place: Columbia, MO
    Price: Prices vary according to membership and type of workshop attending. See link above.

    Drone Journalism Boot Camp
    With the FAA’s new drone rules coming, the first big hurdle newsrooms and journalism schools face is getting staffers past the required knowledge test to fly legally. In a weekend, we’ll teach you about the topics covered by the FAA’s new test, from how to read an airspace map to how to read an aviation weather report. You’ll learn about airport operations, aeronautical decision making and safe operations. You’ll also learn the new FAA rules, called Part 107, inside and out.
    Date and time: Aug. 12-14, 2016
    Producer: Drone Journalism Lab
    Place: University of Nebraska-Lincoln
    Price: $195

    DigitalEd: How to Measure Impact in Journalism
    Learn how to measure impact in journalism and why it’s becoming a valuable and necessary skill in today’s newsrooms. Set yourself apart by knowing not only how to do work that drives real-world change, but also how to make sure that change gets noticed. Learn how to tell the story of your reporting just as effectively as you tell others’ stories. We’ll share real-world examples of how experts in journalism and other fields measure the outcomes of their work. And you’ll come away knowing the best free and low-cost tools that are available to measure the impact of your work, quantitatively and qualitatively, as well as the hurdles to impact measurement that newsrooms still face.
    Featured Presenter: Jason Alcorn, MediaShift
    Date and time: Aug. 17, 2016, 1 p.m. ET / 10 a.m. PT
    Producer: MediaShift
    Place: Online with BigMarker
    Price: $39

    DigitalEd: How to Host Great Live Events
    You’ve always thought about producing events, but maybe you’re afraid it takes too much work? That can be true, but hosting great events isn’t out of reach. MediaShift has been producing events since 2009, including everything from mixers and workshops to symposiums and weekend hackathons. We have a great track record for bringing together the right people and the right strategies to make meaningful events come to life. In this training, executive editor and publisher Mark Glaser will explain how MediaShift got started in events — with simple mixers — and detail the strategies we use to promote and run events. The training will also address how media outlets can best make use of their platform before, during and after an event.
    Featured Presenter: Mark Glaser, MediaShift
    Date and time: Aug. 24, 2016, 1 p.m. ET / 10 a.m. PT
    Producer: MediaShift
    Place: Online with BigMarker
    Price: $39

    DigitalEd: Podcasting: How to Record and Edit Audio
    Podcasting is all about the story – and it’s all about the audio. This webinar will walk you through various microphone setups to teach you the basics of how recording equipment works. You’ll hear demonstrations of different audio setups and learn how your equipment and recording space can affect the quality of your audio. We’ll also walk you through the basics of capturing audio using various software and show you the basics of audio editing. Headphones are recommended for this session.
    Featured Presenter: Megan Calcote, Walter Cronkite School of Journalism and Mass Communication
    Date and time: Aug. 31, 2016, 1 p.m. ET / 10 a.m. PT
    Producer: MediaShift
    Place: Online with BigMarker
    Price: $39

    SEPTEMBER 2016 

    CUNY J+ Photoshop 101
    This hands-on, full-day workshop is for Photoshop beginners who want to learn the number one software for image editing, retouching and transforming. The class will focus on tools and methods for photo and image retouching, as well as what are considered acceptable practices in photojournalism.
    Date and time: Sep. 10, 2016, 10 a.m. – 4 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $250

    CUNY J+ Free Tools for Interactive Visualizations
    This evening workshop will introduce you to the latest plug-and-play Web tools to allow you to easily produce multimedia timelines, storytelling maps and photo and video slideshows
    Date and time: Sep. 10, 2016, 6:30 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $25

    CUNY J+ Video Storytelling for the Web
    Over two weekends, this workshop concentrates on video storytelling for the web, focusing on non-narrated stories of compelling characters and short, sharply focused pieces targeted for online viewing. Students will leave the class with well-practiced new skills and a 1-minute edited video around an “object of meaning.”
    Date and time: Sep. 17-18 & 24-25, 2016
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $799

    CUNY J+ Fun with Gifs
    Strengthen your social media game with gifs. This workshop taught by John Smock, director of the CUNYJ Photojournalism Program, will cover using Adobe Photoshop as a design tool with a special focus on GIF animations.
    Date and time: Sep. 21, 2016, 6:30 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $95

    CUNY J+ Edit, Sequence and Promote Your Photographs
    The editor of the New York Times’ photo blog The Lens will cover story structure, photo editing and marketing for presentation in magazines, books, exhibitions or on the web.
    Date and time: Sep. 24-25, 2016
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $600

    CUNY J+ Video for Social Media
    Video is a powerful engagement tool. It’s no wonder that social media feeds include more and more videos. This popular workshop will go over ways to enhance your social media output with videos made for shorter viewing on the go.
    Date and time: Sep. 28, 2016, 6:30 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City or online webinar
    Price: $25

    DigitalEd: Using Twitter to Cover Live Events
    When news is breaking or an important event is unfolding, people turn to Twitter for authoritative, trusted voices and real-time information and insights. In this session, content creators of all stripes will learn how to use Twitter to provide effective live coverage of news, sports, conferences, and other events. The presentation will feature numerous examples and explore tools and time-saving techniques that help users maximize output and audience engagement.
    Featured Presenter: Ian Lamont, author of Twitter in 30 Minutes
    Date and time: July 27, 2016, 1:00 p.m. ET / 10 a.m. PT
    Producer: MediaShift
    Place: Online with BigMarker
    Price: $39

    NewsTrain Digital Skills Workshop
    Sessions include making smart choices in digital storytelling, reporting with social media, producing data-driven enterprise, creating data visualizations, editing yourself, shooting shareable smartphone video, gathering news using your smartphone, writing for mobile, and building audiences with Snapchat, Instagram, Facebook Live and Periscope.
    Date and time: Sep. 30-Oct. 1, 2016
    Producer: Associated Press Media Editors
    Place: Middle Tennessee State University, Murfreesboro, Tennessee
    Price: $75 (early-bird price through Sep. 1); $85 (regular price)

    OCTOBER 2016 

    CUNY J+ SuperResearcher
    Find even the most elusive sources. Dig up hard-to-find information. Avoid embarrassing mistakes in your news stories, in this series of workshops by the former director of news research at The New York Times.
    Date and time: Oct. 4, 11, 18, 25, 2016, 6:30 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City or online webinar
    Price: $49 (single workshop); $149 (entire series)

    CUNY J+ News Bots
    News bots, Twitter bots, Slack bots, chat bots, weather bots… Robot journalism is one of the year’s hot topics as more media brands are experimenting with the automated delivery of news on mobile. In this two-hour workshop, Maya Baratz will explain what bots are, how they work and what they may mean for journalism.
    Date and time: Oct. 5, 2016, 6:30 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $25

    CUNY J+ FOIA Online
    Using Freedom of Information laws in the age of the Internet represents new challenges and new opportunities. The former director of news research at the New York Times, will guide you through the most accessible, mostly free FOIA resources the Internet has to offer, including letter generators, repositories of public documents, tools and organizations.
    Date and time: Oct. 12, 2016, 6:30 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $39

    CUNY J+ VR Video: Intro to 360-Degree Shooting and Stitching
    This all-day, hands-on workshop teaches the basics of 360° video production and post-production. Participants will practice shooting, stitching and editing 360° video, as well as discuss immersive storytelling techniques, ethics and distribution platforms. Students will work in small guided teams with 6-GoPro camera rigs and the Kolor stitching software.
    Date and time: Oct. 14, 2016, 9:30 p.m. – 5:30 p.m ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $449

    The Art of the Pitch: Selling Your Stories
    As the journalism industry evolves, newspapers, magazines, and websites are relying more and more on freelance writers. In fact, there’s no better time to break into journalism as a freelancer—and that means this is the time to learn how to pitch. In this course, taught by a former New York Times editor, learn how to hatch fresh story ideas that will draw editors’ attention and how to portray these ideas in winning ways. Whether your target publication is Buzzfeed or The Wall Street Journal, and whether you write features, profiles, or criticism, the pitch is the key to opening editors’ doors, getting your writing noticed, and getting paid.
    Date and time: Oct. 17, 24, 31 and Nov. 7, 2016, 6:30-9:30 p.m.
    Producer: New York University
    Place: New York City
    Price: $270

    CUNY J+ All About Excel
    Get started with spreadsheets with the powerful software Excel. Learn to organize, manipulate and visualize your data to unearth trends and stories.
    Date and time: Oct. 19 & 26, 2016, 6:30-9:00 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $199

    CUNY J+ Data Journalism Bootcamp
    This intensive 3-day course will teach you how to find and analyze datasets, how to find stories buried within and to visualize them for powerful narratives. You will be able to use your new skills to work on your personal data project under the guidance of seasoned data journalist Lam Thuy Vo.
    Date and time: Oct. 21-23, 2016, 6:30-9:00 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $899

    NOVEMBER 2016 & BEYOND

    CUNY J+ Social Media 101 Series
    Learn the ins-and-outs and pro tips from professionals who use these platforms every day. Six independent sessions for Twitter, LinkedIn, Facebook, Reddit, Snapchat, and Instagram.
    Date and time: Nov. 1, 8, 15, 29 and Dec. 6, 13, 2016, 6:30-8:30 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $49 (single workshop); $250 (entire series)

    CUNY J+ Intro. to Coding
    This class is for journalists and others who want to understand the basics of coding, in particular the HTML, CSS and Javascript languages. News and media employers have consistently listed coding as a sought-after skills and the ability to work with newsroom coders as a management plus.
    Date and time: Nov. 2 & 9, 2016, 6:30-9:00 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $199

    CUNY J+ Incredibly Useful Productivity Tools
    During this evening workshop, Jeremy Caplan will guide you through a curated list of current tools to discover, test and compare so you can build your unique, personal toolkit to organize yourself and work better.
    Date and time: Nov. 16, 2016, 6:30-8:30 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City
    Price: $25

    CUNY J+ So You Want to Be in Academia?
    This workshop is for journalists who want to teach on the side or transition to academia. Andrew Mendelson, associate dean of the CUNY Graduate School of Journalism, will give provide you with a better understanding of the mysteries surrounding college teaching, both full-time and part-time.
    Date and time: Dec. 7, 2016, 6:30-8:30 p.m. ET
    Producer: CUNY Graduate School of Journalism
    Place: New York City or online webinar
    Price: $25

    COURSES ON DEMAND

    An Introduction to DocumentCloud
    DocumentCloud is a catalog of primary source documents and a tool for annotating, organizing and publishing them on the web. Documents are contributed by journalists, researchers and archivists. We’re helping reporters get more out of documents and helping newsrooms make their online presence more engaging.
    Place: online
    Producer: Investigative Reporters & Editors
    Price: free

    Election Coverage: Follow the Money
    There are several ways that political funds can play a role in key states, especially during an election year.  You’ll see how to trace money that comes from outside sources to state-based political groups, and how to follow the path of expenditures from the ground game to the air wars.
    Place: online
    Producer: Investigative Reporters & Editors
    Price: free

    Marketing with Pinterest, Instagram and Tumblr
    Market your brand using Pinterest, Instagram, and Tumblr. This course will give you the knowledge of each of these platforms and enable you to identify the most appropriate ways to implement them to meet your business objectives.
    Place: online
    Producer: Mediabistro
    Price: $149

    Skills in 60: Build an Editorial Calendar for Social Media Channels
    This in-depth short course will show you how to develop integrated editorial content calendars and establish a robust production and publishing strategy across all your social channels. The video lessons will guide you on how to plan, create, distribute and analyze your editorial calendar for long term success.
    Place: online
    Producer: Mediabistro
    Price: $49

    Twitter Marketing
    Become a better, smarter marketer with Twitter to generate word-of-mouth, create leads, and grow your business.  From hashtag strategy to deep data dives, influencer outreach to employing an effective posting schedule, you’ll master Twitter 140 characters at a time.
    Place: online
    Producer: Mediabistro
    Price: $129

    Whose Truth? Tools for Smart Science Journalism in the Digital Age
    As journalists, we ignore science not only at our own peril, but at the peril of our readers, viewers and listeners. In this course, you’ll learn to how make sense of scientific data and tell stories in ways that connect with your audience. You’ll get techniques and tips to improve your interviewing and reporting skills. You’ll also learn how to lift the veil from front groups to launch investigations based on informed fact-gathering. When you’re done, you’ll have a toolkit of ways to identify and overcome the barriers journalists face when reporting on science-related topics.
    Place: online
    Producer: Poynter’s NewsU
    Price: free

    Periscope 101: Break News Faster with Mobile Live-Streaming
    The power of Periscope means any person can live-stream eyewitness video from anywhere, instantly. Just by pressing a few buttons, the free Periscope app can immediately transport viewers to a breaking news scene. In the hands of a journalist or communications professional, the possibilities are tremendous. Award-winning reporter and mobile journalism trainer Neal Augenstein has developed best practices for this quickly-evolving tool, to enable users to grab and hold an intrigued audience.
    Place: online
    Producer: DigitalEd at MediaShift
    Price: $19

    Social Media Master Class Part I
    MediaShift’s Social Media Editor Julie Keck will lead you through using some of the most powerful publishing tools any media professional can use. You can learn how to optimize your feeds, post the right amount each day, and help promote your content or projects better. You can establish yourself as an authority using the right mix of social media platforms and skills. And most of all, it’s fun. Don’t be intimidated or overwhelmed by social media – you can do it!
    Place: online
    Producer: DigitalEd at MediaShift
    Price: $19

    Social Media Master Class Part II
    You’ve established yourself on social media, but you want to grow your audience. How do you get people talking about your content without seeming too self-promoting? Learn to harness the power of #hashtags, run a popular live Twitter chat, find out what’s trending today and how to jump in at the right moment with the right content.
    Place:
     online
    Producer: DigitalEd at MediaShift
    Price: $19

    DigitalEd: iPhone Audio Reporting 101
    The days of carrying recorders, microphones, and cables and cameras are gone – the smartphone is replacing bulky audio gear. This training will show how to use free and inexpensive mobile apps to record and edit audio (as well as video and photos) to creatively engage with audiences. Participants will be encouraged to use a variety of storytelling apps to communicate quickly and effectively.
    Place: online
    Producer: DigitalEd at MediaShift
    Price: $19

    DigitalEd: How to Get Foundation Funding
    Have you ever considered getting foundation grants to help support your journalism and media projects? Didn’t know where to start? This training will give an overview of the major foundations and what they typically fund. Major media foundations are going through upheaval, with major reorganizations happening at Knight Foundation, McCormick Foundation, Ford Foundation, MacArthur Foundation and others. There will be a discussion of these changes, and how they will affect your chances for grants. And now foundations are supporting both for-profit and non-profit organizations.
    Place: online
    Producer: DigitalEd at MediaShift
    Price: $19

    DigitalEd: 5 Tech Tools to Improve Your Reporting
    Whether you’re an investigative journalist or a daily beat reporter, free and low-cost technical tools and apps can help you improve and streamline your reporting. We’ll introduce you to tech tools and platforms that will help you obtain and manipulate data. You’ll learn how to scrape social accounts, without knowing any code. And you’ll discover how to use features that are built into services you already use in more powerful ways. Plus, we’ll look at some popular (free!) project management software and applications to help you collaborate with colleagues and manage reporting projects.
    Place: online
    Producer: DigitalEd at MediaShift
    Price: $19

    DigitalEd: Smartphone Filmmaking 101
    Whether you’re shooting coverage for your high-concept documentary, making a low-budget music video for your band, or shooting pick-ups for your corporate online PSA, there are a multitude ways to use your phone as a legitimate route for production. This training will illustrate the use of the iPhone as a low-budget professional production camera. We’ll include short practical tips on shooting techniques, emerging technology, apps and software alongside of traditional tips and tricks that can be added to a smartphone in order to make it a more robust production camera.
    Place: online
    Producer: DigitalEd at MediaShift
    Price: $19

    When a Staff Isn’t a Staff: Managing Freelancers
    In today’s freelance economy, more and more workers are seeing the benefits of working as a freelancer or contractor. But what does that mean for the businesses that employ them? With a lean staff, many publications rely on freelance contributors, so it’s to everybody’s benefit to make that relationship a good one. Good freelancer relationships don’t just fall out of the sky. In this webinar, you’ll learn what makes freelancers happy (it’s more than just money!), how to cultivate good freelance relationships, and best practices for managing a sprawling, remote staff. With successful freelancer management, you’ll enjoy loyal, capable contributors and a robust publication.
    Place: online
    Producer: Poynter’s NewsU
    Price: $29.95

    How to Design a Brand
    Learn how to design your brand by setting yourself apart from other businesses in your industry, build your own unique brand identity, conceptualize your logo design and creative direction, and apply your branding to establish credibility and increase exposure.
    Place: online
    Producer: CreatorUp
    Price: $40

    How to Crowdfund 10K
    Learn how to raise $10,000 by designing a one-of-a-kind crowdfunding campaign. Learn how to set goals and better prepare yourself for a campaign launch. Once your campaign launches, you’ll be an expert on methods of raising the most money, and how to design a professional page.
    Place: online
    Producer: CreatorUp
    Price: $30

    How to Livestream on YouTube
    Have you ever wanted to broadcast — live — but weren’t exactly sure how to do it, or what tools to use? Learn the technical nuts and bolds of how to livestream anything on YouTube, and how to market your show so people will see it.
    Place: online
    Producer: CreatorUp
    Price: $25

    How to Tell a Story to Build a Community
    Do you need to build a following, but are not sure how to tell your story to grow your community? Learn how to tell a story that will help others relate to you and your mission to take action.
    Place: online
    Producer: CreatorUp
    Price: $40

    Using Facebook as a Reporting Tool
    We get it. You use Facebook for posting photos and keeping in touch with family. You’re pretty happy with your trusty Rolodex of sources. And the most “journalism” you do online might be to verify the age of your teenager’s latest crush. But with the right skills, you can turn Facebook into a massively helpful engine to find story ideas, sources, information and quotes. You’ll also learn best practices for engaging with your audience not only to promote your content, but also as a community you care about and are a part of.
    Place: online
    Producer: Poynter’s NewsU
    Price: $29.95

    Verification: The Basics
    When a violent protest, mass-scale accident, or natural hazard unfolds, information tends to get jumbled, causing fear and confusion. With the growing use of technology, we have witnessed innumerable false and fake stories being shared on social networks, including photoshopped images, or reuploaded diced videos from unrelated events in the past. With increasing frequency, journalists are required to master the skills and expertise to handle the information that circulates on the Internet and elsewhere. Complementing our recently launched resource, the Verification Handbook, this course will provide the basic knowledge and techniques of verification in the digital age.
    Place: online
    Producer: Learno
    Price: free

    Your Photojournalism Survival Kit with Ron Haviv
    Ron Haviv brings two decades of experience in building a photojournalism career on carefully laid groundwork. In this course, you’ll learn how to identify a captivating story and organize a plan for shooting it; how to create a budget and a pitch letter; and how to plan for any eventuality during the shoot, and cope with setbacks when they strike.
    Place: online
    Producer: Ron Haviv, Emmy-nominated photojournalist
    Price: $79

    More course listings are available at MediaShift’s DigitalEdPoynter’s NewsUBerkeley Advanced Media InstituteColumbia Journalism School’s Continuing Education listingsMediabistro and CreatorUp.

    Ben DeJarnette is the associate editor at MediaShift. He is also a freelance contributor for Pacific Standard, InvestigateWest, Men’s Journal, Runner’s World, Oregon Quarterly and others. He’s on Twitter[email protected]

     

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