DBW E-book Bestsellers: Media Tie-Ins Propel Half the Week’s Top Sellers

    by Rich Bellis
    September 25, 2014
    Photo by ActuaLitté on Flickr and used here with Creative Commons license.

    gonegirl-flynnWe’ve written before about the impact of popular TV and film productions on the E-book Best-Seller List, and the power of media tie-ins to drive e-book sales is no secret inside the publishing industry.

    This week that phenomenon is especially noticeable even amid significant fluctuation in the rankings. Gillian Flynn’s “Gone Girl” slides into the No. 1 spot with the release of a film adaptation scheduled to hit theaters on October 3rd.

    "Penguin Random House expands its domination of the best-seller list from 17 titles to 18 this week."

    Eight other titles within the top-25 (“The Maze Runner,” three titles in the “Outlander” series, “If I Stay,” “The Fault in Our Stars,” “This Is Where I Leave You “and “Dark Places”) have current or upcoming film or TV series tie-ins. And three additional titles (“Personal,” “Where She Went” and “The Scorch Trials”) belong in series that do. Altogether, that’s just under half of this week’s list.


    There remains room for best-selling authors like Ken Follett, whose “Edge of Eternity” shot up ten places to snag the No. 2 position this week, to gain serious traction without the boost from a media-tie in. But even so, it’s hardly been clearer that that doesn’t hurt.

    In the meantime, Penguin Random House expands its domination of the best-seller list from 17 titles to 18 this week.

    The average price of a best-selling e-book dips to $7.26, down from $7.50 last week.


    E-book best-sellers from the week ending 9/20:

    1. “Gone Girl: A Novel,” Gillian Flynn, Penguin Random House, $7.99
    2. “Edge of Eternity (Century Trilogy Book 1),” Ken Follett, Penguin Random House, $11.99
    3. “Personal: A Jack Reacher Novel,” Lee Child, Penguin Random House, $10.99
    4. “The Maze Runner,” James Dashner, Penguin Random House, $5.99
    5. “Outlander: A Novel,” Diana Gabaldon, Penguin Random House, $4.99
    6. “Big Little Lies,” Liane Moriarty, Penguin Random House, $10.99
    7. “Captivated By You (Crossfire Book 4),” Sylvia Day, Penguin Random House, $7.99
    8. “If I Stay,” Gayle Forman, Penguin Random House, $4.99
    9. “Mean Streak,” Sandra Brown, Hachette, $12.99
    10. “An Invisible Thread,” Laura Schroff and Alex Tresniowski, Simon & Schuster, $1.99

    See the complete list of this week’s top 25 e-book bestsellers at Digital Book World.

    Rich Bellis writes for Digital Book World, where this article originally appeared.

    Tagged: digital book world digital books ebooks hachette penguin random house simon & schuster

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