The best stories across the web on media and technology, curated by Leandro Oliva.

1. News orgs innovate with election coverage (Poynter)

2. President Obama’s election victory tweet becomes most retweeted ever (TNW)

3. NYT is trying to make its mobile apps more than simple containers for news stories (NiemanLab)

4. On election day 2012, Twitter kills the great white fail whale (AllThingsD)

5. If Facebook isn’t thinking about buying Tumblr, it should be (GigaOM)