- Facebook switches to TV-style metrics
Nielsen rolling out online system based on TV’s gross rating points - Yahoo ups clicks with algorithm that predicts what people want
Clicks increased by 270 percent - White House gets LinkedIn
Allows users to submit questions on job creation - Who has the most engaged followers on Twitter?
NYTimes has the largest but least action-oriented following - Study: Online video reinforces TV viewing
Users are also open to ads on apps in exchange for a free service