Welcome to the eleventh episode of “The Mediatwits,” the weekly audio podcast from MediaShift. The co-hosts are MediaShift’s Mark Glaser and Rafat Ali, the founder of PaidContent. This week’s show looks at the recent launch of Google+, a more fully formed social network that is taking on Facebook. Google+ is in an invite-only mode but both Mark and Rafat had a chance to try it out. Special guest Danny Sullivan of Search Engine Land joins the show to spell out just how difficult Google+ will have it trying to overtake entrenched social networking king Facebook.
Plus, MySpace, the former social networking leader, has fallen on hard times, with News Corp. recently selling it in a fire sale for just $35 million, a far cry from its sale price in 2005 for $580 million. What went wrong? Could the same thing happen to Facebook? And how can Google+ be the next Facebook and not the next MySpace?
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Here are some highlighted topics from the show:
Rafat back from Uzbekistan
1:50: Rafat says it’s easy to unlock an iPhone
3:25: No one uses Facebook in Uzbekistan
5:44: Rundown of topics for the podcast
First impressions of Google+
08:20: Rafat annoyed by people talking about Google+ on Google+
10:10: Mark says there’s nothing groundbreaking to make people switch
Search Engine Land’s Danny Sullivan joins in
11:35: Background on Danny Sullivan
13:40: Google +1 buttons don’t go into stream
16:40: Google+ lets you start fresh with friends in circles
17:45: Danny is exhausted thinking about having to categorize all his friends
19:40: Danny likes the Hangout video chats
MySpace sold on the cheap
23:20: Justin Timberlake now has stake in MySpace
26:15: Rafat says MySpace founders weren’t strong leaders
27:10: Danny never liked MySpace because it seemed “messy”
28:30: Google search deal actually hurt MySpace
Google’s Facebook Competitor, The Google+ Social Network, Finally Arrives at Search Engine Land
First Look: Hands On With Google+ at Search Engine Land
9 Reasons to Switch from Facebook to Google+ at PC World
The Rise and Inglorious Fall of Myspace at BusinessWeek
Stealing MySpace book at Amazon
Don’t forget to vote in our weekly poll, this time about Google+:
Mark Glaser is executive editor of MediaShift and Idea Lab. He also writes the bi-weekly OPA Intelligence Report email newsletter for the Online Publishers Association. He lives in San Francisco with his son Julian. You can follow him on Twitter @mediatwit.