• ADVERTISEMENT

    What’s the Future of AOL?

    by Mark Glaser
    April 8, 2011
    AOL has tried various logos and business models over the years, including the new look of "Aol." in 2009

    Who can forget the good old days of America Online, the company of the mid-‘90s that spent a ton of money mailing out CD-ROMs for people to try it. Over the years, it has morphed from a dial-up service to a content company to a mega-merger with Time Warner to a spin-off back into a dial-up service with content. In fact, 43% of the company’s revenues still come from subscriptions, which make up a majority of its profit. But AOL has been aggressive in moving away from the dial-up and ISP model and into content, buying up TechCrunch and more recently Huffington Post for $315 million. But there have been issues along the way, with a Huffington Post blogger strike and the defection of 8 senior staffers from Engadget to SB Nation.

    So what will happen to AOL in this latest iteration? Vote in our poll and tell us more in the comments below.


    ADVERTISEMENT
    Tagged: aol business model dial-up engadget huffington post techcrunch

    Comments are closed.

  • ADVERTISEMENT
  • ADVERTISEMENT
  • Who We Are

    MediaShift is the premier destination for insight and analysis at the intersection of media and technology. The MediaShift network includes MediaShift, EducationShift, MetricShift and Idea Lab, as well as workshops and weekend hackathons, email newsletters, a weekly podcast and a series of DigitalEd online trainings.

    About MediaShift »
    Contact us »
    Sponsor MediaShift »

    Follow us on Social Media

    @MediaShiftorg
    @Mediatwit
    @MediaShiftPod
    Facebook.com/MediaShift