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    Top 5 July 15

    by Davis Shaver
    July 15, 2010
    1. Paper charges 99 cents to comment
      One-time fee + real name lets you comment at Sun Chronicle
    2. Dead cat bounce for newspapers
      Doctor says newspaper co’s will do well compared to past declines
    3. Old Spice, new media
      Ad icon sends personalized videos to followers
    4. Bollinger wants gov help for media
      Columbia U. president makes case for journalism as public good
    5. TBD’s network strategy
      Politico owner’s D.C. site reveals blog network plans
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