Here’s the latest 4MR audio report from MediaShift. In this week’s edition, I look at recent comments by News Corp. honcho Rupert Murdoch about taking his content out of Google searches, and how many people reacted to it. Plus, many news organizations made Twitter Lists to cover the Ft. Hood shooting, but the Austin American-Statesman had an excellent Twitter feed of original and aggregated information. And Salon CEO Richard Gingras talks about how his site will be funding investigative journalism with soft-news features.

Check it out:


Background music is “What the World Needs” by the The Ukelele Hipster Kings via PodSafe Music Network.

Here are some links to related sites and stories mentioned in the podcast:

Interview with Rupert Murdoch# at Sky News

Murdoch’s Google Gambit at the NY Times’ Opinionator

What Lies Behind Murdoch’s Move to Block Google? at The Atlantic

Google – Rupert Murdoch can block us if he wants to at the Telegraph

Your readers are paying you — with attention at

Rupert Murdoch to Block Google = Smart = Twitter has changed it all at Blog Maverick

Fort Hood Shooting Shows How Twitter, Lists Can be Used for Breaking News at Poynter

Huffington Post’s Fort Hood Locals Twitter List

Dallas Morning News’ Fort Hood Updates Twitter List

Austin American Statesman’s @FtHoodShootings Twitter feed

I Wouldn’t Want to Belong to Any Twitter List That Would Have Me as a Member at Idea Lab

Twitter Filters and Fonters: Static Lists and Dynamic Agents at /message

Can Salon’s Revamp Help It Stop Bleeding Money? at MediaShift

Here’s a graphical view of last week’s MediaShift survey results. The question was: “What do you think will happen to newsweekly magazines?”

i-6e3142c64b58517a0c9f6bd754de0f38-survey 11-13 grab.jpg

Also, be sure to vote in our poll about what would happen if News Corp. content is taken out of Google.

Mark Glaser is executive editor of MediaShift and Idea Lab. He also writes the bi-weekly OPA Intelligence Report email newsletter for the Online Publishers Association. He lives in San Francisco with his son Julian. You can follow him on Twitter @mediatwit.