American newspapers are hurting for a number of reasons — loss of readership, the rise of cable TV and online media, and a business model in transition. Many people point to newspapers’ weakness in classified ads as a fatal problem, with revenues lost that used to help support reporting. Now journalist/entrepreneur Steve Outing is helping launch a new site called Reinventing Classifieds, with the hope of fosting a discussion on “how the newspaper industry can resurrect its sagging classifieds sector.” Do you think it’s possible for newspapers to recoup what they’ve lost online to Craigslist and other services? How? If you use non-newspaper sites for classifieds, what would it take to get you to switch back? Or if you stick by newspaper classifieds, tell us why. I’ll run the best responses in the next Your Take Roundup.
Can newspapers rejuvenate or reinvent classified ads?
Mediatwits Google Hangout
Mediatwits on SoundCloud
MediaShift delivers the best news on media and technology directly to your in-box.
Best of Mediashift
- Special Series: Inside the Content Marketing Boom
- The Rise of the Engagement Editor and What It Means
- Thinking of Starting a Podcast? Read This First
- How Time Magazine Turned Bad PR Around After Wacky VR Cover
- How and Why Journalism Schools Should Teach Podcasting
- 7 Tips for Building a Mobile-First, Multi-Platform Newsroom
- How to Self-Publish Your Book on a Budget
- Your Guide to Cutting the Cord to Cable TV
- DigitalEd: How to Get Foundation Funding
- DigitalEd: 5 Tech Tools to Improve Your Reporting
Get MediaShift Daily via Email
Follow us on Social
Who we Are
MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.
If you're interested in submitting a guest column, see our guidelines here.