American newspapers are hurting for a number of reasons — loss of readership, the rise of cable TV and online media, and a business model in transition. Many people point to newspapers’ weakness in classified ads as a fatal problem, with revenues lost that used to help support reporting. Now journalist/entrepreneur Steve Outing is helping launch a new site called Reinventing Classifieds, with the hope of fosting a discussion on “how the newspaper industry can resurrect its sagging classifieds sector.” Do you think it’s possible for newspapers to recoup what they’ve lost online to Craigslist and other services? How? If you use non-newspaper sites for classifieds, what would it take to get you to switch back? Or if you stick by newspaper classifieds, tell us why. I’ll run the best responses in the next Your Take Roundup.
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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.
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