Media Metrics Roundup for December 20, 2017

    by Jason Alcorn
    December 20, 2017

    Five Things We Learned When Facebook’s Explore Feed Destroyed Our Organic Reach
    Filip Struhárik / Denník N
    A Slovokian journalist finds Facebook Pages are not as important as he thought.

    How Our Media Metrics Predictions Turned Out for 2017
    Jason Alcorn / MediaShift
    Have a media metrics prediction for 2018? Submit it by Dec. 22.

    Apple Has Finally Turned On Its Podcast Analytics Feature
    Peter Kafka / Recode
    The best piece I’ve read so far on on what it means.


    How A Local Paper Built A Tool To Measure Impact
    Karen K. Ho / Columbia Journalism Review
    Anjanette Delgado shared updates on the project with MediaShift this fall.

    More Data, Less Work: Experimenting With Natural Language Processing for Faster Survey Analysis
    Lynette Chen and Brian Hood / MaassMedia
    The Guardian US Mobile Innovation Lab gleaned insight from thousands of open-ended user survey responses.

    How Much News Makes It Into People’s Facebook Feeds?
    Shan Wang / NiemanLab
    Not much, suggests an experiment using Mechanical Turk.


    More From MetricShift

    How Slippery Rock University is Converging its Student Media
    Brittany Fleming and Mark Zeltner

    The Long View of Headline Writing: Where Art Meets Science
    Terri Walter and Nalini Edwin

    Why Recirculation Is A Key Metric For News Publishers in 2018
    Andrew Sweeney

    How Bots Are Threatening Online Discourse
    John Gray

    Assessing The Impact Of Explanatory Journalism
    Anjanette Delgado

    Upcoming Trainings and Events

    User Experience Testing 101 [Dec. 20]
    Instructor: Center for Emerging Media Design and Development at Ball State University

    5 Tech Tools to Improve Your Reporting [Jan. 10]
    Instructor: Evan Wyloge of the Arizona Center for Investigative Reporting

    How to Verify Photos and Videos [Jan. 17]
    Instructor: Aric Toler of Bellingcat

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    Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.

    Tagged: facebook media impact podcast metrics

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