Twitter Is Sending More Clicks To Publishers As Facebook Sends Fewer, New Data Show
Alex Kantrowitz / BuzzFeed News
Twitter referrals are rising, according to data from SocialFlow.
How To Write For MetricShift
Jason Alcorn / MediaShift
A call for contributors.
Sometimes, Impact Isn’t All It’s Cracked Up To Be
Jason Grotto / ProPublica
An official claimed to respond to your reporting? Be skeptical, or else.
January Social Media Platform Changes: Full Roundup
Tory Starr / WGBH Social
A “seismic” month on social media.
Public TV Begins Counting ‘Invisible Audiences’ For Education Content
Karen Everhart / Current
Beyond Nielsen Ratings: “Vegas PBS tracks 27 education-related data points.”
Opinary Is Building New Tools To Help News Orgs Use Polls To Inform Their Coverage
Ricardo Bilton / Nieman Lab
Can Opinary build a better audience insights dashboard?
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Upcoming Trainings and Events
FREE! — How to Get Better Newsletter Metrics [Feb. 7]
MediaShift’s Jason Alcorn and Special Guests
Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.