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    Media Metrics Roundup for November 8, 2019

    by Jason Alcorn
    November 8, 2017

    Social Media Platform Changes You Might Have Missed In October
    Tory Starr / WGBH Social
    Updates around advertising, transparency and new formats are on the list.

    ‘Trust in News’ Study Shows More Trust for Print Publications Than Digital
    Ian Gibbs / MetricShift
    Key findings from a new study from Kantar.

    3 Tools For Tracking And Measuring Your Newsroom’s Impact
    Oren Levine / IJNET
    Move past the numbers and follow the conversation.

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    Signs That Facebook Food Videos Are Losing Their Luster
    Max Willens / Digiday
    BuzzFeed’s Tasty is still king, but down from a year ago.

    Google Analytics 360 + Salesforce: A Powerful Combination
    Babak Pahlavan / Google
    Four new integrations between Salesforce and GA will arrive in the 2018.

    One Weapon Against Fake News: More Media Literate Consumers!
    Laurie Trotta Valenti / Media Impact Project
    It’s Media Literacy Week this week. #medialitwk

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    More From MetricShift

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    Liam Corcoran

    ICFJ Study: Global Newsrooms Are Falling Behind in Analytics
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    Artificial Intelligence Is Coming for Publishers’ Analytics
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    Stop Saying Pageviews Don’t Matter
    Nicole Blanchett Neheli

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    Upcoming Trainings and Events

    How to Launch a Podcast [TODAY]
    Instructor: Megan Calcote of the Educating Geeks podcast

    Hack the Gender Gap: A Women’s Hackathon on Diversifying AI [Nov. 9-11]
    MediaShift and West Virginia University

    How to Become a Mobile Ninja in the Field [Nov. 15]
    Instructor: Judd Slivka, mobile journalism professor

    Design Thinking: Story Design and Testing [Nov. 29]
    Instructor: Jennifer Palilonis, Director of Center for Emerging Media Design & Development, Ball State University

    5 Tech Tools to Improve Your Reporting [Jan. 10]
    Instructor: Evan Wyloge of the Arizona Center for Investigative Reporting

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    Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift and an independent consultant working with non-profits, newsrooms and philanthropy.

    Tagged: facebook video google analytics impact tracking trust in news

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  • MediaShift received funding from the Bay Area Video Coalition (BAVC), which receives support from the Bill & Melinda Gates Foundation, to launch the MetricShift section to create a vibrant hub for those interested in media metrics, analytics and measuring deeper impact.

    About MetricShift

    MetricShift examines the ways we can use meaningful metrics in the digital age. We provide thoughtful, actionable content on metrics, analytics and measuring impact through original reporting, aggregation, and audience engagement and community.

    Executive Editor: Mark Glaser

    Metrics Editor: Jason Alcorn

    Reader Advisory Board

    Chair: Anika Anand, The Evergrey

    Brian Boyer, Spirited Media

    Clare Carr, Parse.ly

    Anjanette Delgado, Gannett

    Hannah Eaves, consultant, Gates Foundation

    Alexandra Kanik, Ohio Valley Resource

    Ian Gibbs, Data Stories

    Lindsay Green-Barber, The Impact Architects

    Celeste LeCompte, ProPublica

    Alisa Miller, PRI

    Connect with MetricShift

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    Email: jason [at] jasalc [dot] com

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