The Winners Of Hearken’s 2017 Champion Of Curiosity Awards
Hearken Staff
These have it all: Great metrics, great engagement and great storytelling.
How a Project on Underground Music Went Analog to Increase Engagement
Kristine Villanueva / MetricShift
Zines vs. Instagram.
Google Is Sending More Traffic Than Facebook To Publishers — Again
Rani Molla / Recode
It’s a reversal from the start of 2017.
Publishers Sharing AMP Articles On Twitter Can Now Access Analytics
David Cohen / AdWeek
Referrals will now be attributed to Twitter instead of organic traffic.
Facebook Always Wins: Data Shows Publishers Are Buying Far More Facebook Traffic
Max Willens / Digiday
The number of paid publisher impressions more than doubled in 18 months.
Retention Is Hard, And Getting Harder – Here’s Why
Brian Balfour / Reforge
A deep dive on user retention by three experts in product growth.
More From MetricShift
Why Recirculation Is A Key Metric For News Publishers in 2018
Andrew Sweeney
How Bots Are Threatening Online Discourse
John Gray
Assessing The Impact Of Explanatory Journalism
Anjanette Delgado
10 Things You Can Do Now to Up Your Social Media Game in 2018
Jane Elizabeth
3 Ways to Use Customer Research In Newsroom Decision-Making
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Nominate Top Innovators for the MediaShift20, EdShift20 and MetricShift20 Lists
Mark Glaser
Upcoming Trainings and Events
Transmedia Storytelling in Journalism [Dec. 13]
Instructor: Kevin Moloney, Professor at Ball State University’s Center for Emerging Media Design and Development
User Experience Testing 101 [Dec. 20]
Instructor: Center for Emerging Media Design and Development at Ball State University
5 Tech Tools to Improve Your Reporting [Jan. 10]
Instructor: Evan Wyloge of the Arizona Center for Investigative Reporting
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Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.