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    Categories: MetricsTools & Resources

Media Metrics Roundup for September 20, 2017

Can Australia’s Media Reform Help News Move Beyond Clicks?
Peter Fray / MetricShift
The government has been reluctant to support tax relief.

Apple’s Anti-Tracking Moves Rattle Digital Media
Ross Benes / Digiday
What new limits on ad tracking mean for publishers.

BuzzFeed’s Strategy For Getting Content To Do Well On All Platforms? Adaptation And A Lot Of A/B Testing
Shan Wang / Nieman Lab
Ever wonder what BuzzFeed measures? A engineer dished at MIT.

Facebook Sees Dip In News Referrals
Sara Fischer / Axios
Publishers are now getting more traffic from Google.

When and How to Use your Historical Data
Jill Nicholson / Chartbeat
How do you use historical data? Let me know on Twitter.

Publishers, Pick Your KPIs And Stick With Them
Frederic Filioux / Monday Note
There are four indicators. Pick yours and don’t vacillate.

More From MetricShift

Sortable Analytics Helps Publishers Optimize Their Revenue Faster
Jason Alcorn / MediaShift

How Emma Carew Grovum Uses Metrics to Guide Editorial at The Daily Beast
Julia Haslanger / MediaShift

Branded Content Is King on Facebook. Here’s John Cena and The Data To Prove It.
Gabriele Boland / MediaShift

How Do We Measure Long-Term Impact in an Era of Sensationalism and Fake News?
Tim Cigelske / MediaShift

How Will Changes in Google AMP Results Affect Your Newsroom?
Chelsey Heath / MediaShift

Upcoming Trainings and Events

How to Verify Photos and Videos [TODAY]
Instructor: Aric Toler, Analyst at Bellingcat

FREE! Design Thinking: Media Case Studies [October 3]
Instructor: Robb Montgomery

5 Tech Tools to Improve Your Reporting [October 11]
Instructor: Evan Wyloge of the Arizona Center for Investigative Reporting

How to Create a Community-Centered Newsroom [October 18]
Instructor: Andrew Losowsky of The Coral Project

Journalism School Hackathon: Sports + Health [October 20-22]
MediaShift and the University of North Texas

Hack the Gender Gap: A Women’s Hackathon on Diversifying AI [Nov. 9-11]
MediaShift and West Virginia University

Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.

Jason Alcorn :Jason Alcorn is a media consultant who helps newsrooms, foundations and nonprofits build an informed citizenry through journalism and civic engagement. He is also an award-winning investigative journalist. Get in touch at jason@jasalc.com or @jasonalcorn on Twitter.

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