How To Tell The Story of Metrics Inside Your News Organization
Ryan Sholin / MetricShift
Great, practical tips from a veteran of newsroom analytics.
Google’s Chatbot Analytics Platform Chatbase Launches To Public
Sarah Perez / TechCrunch
The dashboard lets developers track metrics like active users, sessions and retention.
Google Referrals Up 17% On The Year With AMP Traffic
Clare Carr / Parse.ly
Parse.ly has added AMP data to its referral dashboard and shares some results.
Best Practices In Gauging The Impact Of Investigative Journalism
Global Investigative Journalism Network
GIJN’s new 34-page report was released last week in Johannesburg.
The Enhanced Art Of Writing Headlines
Terri Walter / Chartbeat
One takeaway: When testing, alternate headlines win about 62% of the time.
Get Great At Converting App Users Into Members
Dick McPherson / Greater Public
7 tips for how public media stations can cultivate NPR One listeners.
More From MetricShift
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Upcoming Trainings and Events
Design Thinking: Story Design and Testing [Nov. 29]
Instructor: Jennifer Palilonis, Director of Center for Emerging Media Design & Development, Ball State University
How to Become a Mobile Ninja in the Field [Dec. 5]
Instructor: Judd Slivka, mobile journalism professor
Facebook Live for Journalists [Dec. 6]
Instructor: Melissa Luck, Asst. News Director at KXLY television
Transmedia Storytelling in Journalism [Dec. 13]
Instructor: Kevin Moloney, Professor at Ball State University’s Center for Emerging Media Design and Development
5 Tech Tools to Improve Your Reporting [Jan. 10]
Instructor: Evan Wyloge of the Arizona Center for Investigative Reporting
Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.