The Story Of How One Metric Has Changed The Way You See The World
Tobias Rose-Stockwell
Why we might want to worry about engagement metrics.
Behind The Velvet Ropes Of Facebook’s Private Groups
Kevin Roose / New York Times
Facebook is betting on private groups. Here’s what that looks like.
Elevate Engagement Manifesto
Joy Mayer / Let’s Gather
Guidance for the growing community of engaged journalists.
Inside The 6 Hypotheses That Doubled Patreon’s Activation Success
Tal Raviv / CoElevate
An excellent case study on identifying a key metrics then doubling it.
Politico Now Has 20,000 Paid Subscribers That Account For Half Of Its Revenue
Max Willens / Digiday
Politico Pro is a 200-person operation with a 90 percent renewal rate.
From MetricShift
4 Simple Steps to Leveraging Classroom Partnerships to Teach Analytics by Stephen W. Marshall and Melanie B. Richards
Is It Time to Double Down On Editorial Instinct? by Em Kuntze
How the News Industry’s Early Social Media Editors Moved Up the Ladder by Julia Haslanger
DigitalEd Panel: How to Get Better Video Metrics by Jason Alcorn
This Is How Top Instagram Publishers Use Video vs. Photos by Gabriele Boland
Upcoming Trainings and Events
How to Measure Impact in Journalism [July 19]
Use Google Apps to Workflow Like a Pro [July 26]
FREE TRAINING! How to Get Better Video Metrics [July 27]
How to Solve Legal Issues on Social Media [Aug 16]
Journalism School Hackathon: Sports + Health [October 20-22]
Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.