‘Views Can Happen By Accident’: Publishers Are Thinking More About Watch Time — And YouTube
Sahil Patel / Digiday
Everything old is new again. And publishers are tired of Facebook’s 3-second “view.”
How Do We Build a Better Recommendation Experience for Mobile News Readers?
Madeline Walsh / The Guardian Mobile Innovation Lab
The latest project from a very smart product team.
How Instagram Learns From Your Likes To Keep You Hooked
John Paul Titlow / Fast Company
The Explore tab delivers serendipity — and loyal users.
The Only Metric That Matters — Now With Fancy Slides!
Josh Elman / Greylock Partners
A VC’s advice to founders is relevant to the news industry too.
Here’s What Happened The Last Time Audio Producers Got Better Data
Gabe Bullard / NiemanLab
Is there a pitfall in newly available podcast metrics?
From MetricShift
How the News Industry’s Early Social Media Editors Moved Up the Ladder by Julia Haslanger
DigitalEd Panel: How to Get Better Video Metrics by Jason Alcorn
This Is How Top Instagram Publishers Use Video vs. Photos by Gabriele Boland
Same Old Email Newsletter? Update Your Playbook With This Tool by Sangeeta Singh-Kurtz
Opinary Case Study: How to Ask More Engaging Questions by Simon Galperin
Upcoming Trainings and Events
How to Measure Impact in Journalism [July 19]
Use Google Apps to Workflow Like a Pro [July 26]
How to Get Better Video Metrics [July 27]
How to Solve Legal Issues on Social Media [Aug 16]
Journalism School Hackathon: Sports + Health [October 20-22]
Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.