Media Metrics Roundup for May 31, 2017

    by Jason Alcorn
    May 31, 2017

    How The New York Times Now Has 13 Million Subscriptions To 50 Email Newsletters

    Max Willens / Digiday
    Product innovation and smart callouts have made a difference.

    Best Free Mobile App Analytics?

    Pros recommend for Amplitude, MixPanel and others.

    Facebook Algorithm And Impact On Media: French Election Experiment #1

    Claudio Agosti and Raffaele Angius / Tracking Exposed
    Looking for algorithmic censorship of mainstream French news media.


    Why Is My Session Duration Less Than My Time on Page?

    Jeremy Echols / Analytics Pros
    How to understand duration metrics in Google Analytics.

    How to Increase Your Organic Reach on Instagram

    Alfred Lua / Buffer
    Parsing the photo app’s algorithm.

    From MetricShift

    Engagement Highest On Mondays And Evenings According To A New Analysis by Jason Alcorn


    Rebekah Monson of WhereBy.Us: We Need to ‘Get Way Smarter’ About Metrics by Kim Bui

    A Quick Guide to Social Media Analytics for Publishers by François Georges

    How ProPublica Defines Success for Engagement Projects by Julia Haslanger

    Want To Reach A Chinese Audience? 10 Tips For Using WeChat by Kaidi Yuan

    Doing Social Media Without Numbers by Kim Bui

    Upcoming Trainings and Events

    > How to Get the Most Out of Content Analytics [May 31]

    > Snapchat for Journalists and Storytellers [Jun. 7]

    > #MetricShift Chat [Jun. 9]

    > How To Make Social Videos with Impact [Jun. 21]

    > How to Use Instagram as a Reporting Tool [Jun. 28]

    > How to Measure Impact in Journalism [Jul. 19]

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    Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.

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