• ADVERTISEMENT

    Media Metrics Roundup for July 27, 2016

    by Jason Alcorn
    July 27, 2016

    Eight Lessons the Economist Social Media Team Learned

    (Denise Law / Medium)
    Insight and examples from a year of growth.

    Looking at Metrics? Here are 55 Questions to Consider First

    (Andrew Losowsky  / Poynter)
    If you read Melody Kramer’s list of 50 metrics, you’ll want to read this too.

    The Google Analytics Audit Checklist

    (Tim Allen / Distilled)
    The out-of-the-box setup isn’t so good, so let’s fix it.

    ADVERTISEMENT

    The New York Times is Trying to Narrow the Distance Between Reporters and Analytics Data

    (Shan Wang / NiemanLab)
    The Times had a “last-mover advantage” in building an in-house dashboard.

    The Growing Trend in Audience Metrics

    (Glenn Schutz / Folio)
    Print brands are getting into the metrics game too.

    From MetricShift:

    How the Los Angeles Times Located Students from ’06 Immigration Protests by Daniela Gerson

    ADVERTISEMENT

    Big Data, Smart Data, Fast Data…. Creative Data? by Ian Gibbs

    How Podcasts Could Impact Political Reporting by Tim Cigelske

    What NewsWhip Learned From Analyzing 30 Days of Facebook Live Videos by Liam Corcoran

    4 Tips to Increase Metrics by Highlighting Your Archives by Tim Cigelske

    How to Measure SEO Success for Recent Content by Joel Abrams

    How Will Facebook’s Algorithm Changes Impact Your Newsroom? by Allie VanNest

    Why Pageviews Matter in Measuring Native Ads by Kunal Gupta

    Upcoming Trainings & Events:

    How to Live-Tweet Events [July 27]
    > #MetricShift Chat: Training Your Newsroom [August 8]
    Advanced Social Media Engagement [August 10]
    How to Measure Impact in Journalism [August 17]
    > Collab/Space Chicago: The Business of VR [Sept. 30]
    > 3rd Annual Journalism School Hackathon at University of Georgia [Oct. 21 to 23]

    Subscribe to the Media Metrics Roundup!

    * indicates required


    Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he is an analyst with the Media Impact Project and works as a consultant with non-profits and newsrooms.

    Tagged: analytics audience metrics google analytics metrics checklist social media

    Comments are closed.

  • MediaShift received funding from the Bay Area Video Coalition (BAVC), which receives support from the Bill & Melinda Gates Foundation, to launch the MetricShift section to create a vibrant hub for those interested in media metrics, analytics and measuring deeper impact.

    About MetricShift

    MetricShift examines the ways we can use meaningful metrics in the digital age. We provide thoughtful, actionable content on metrics, analytics and measuring impact through original reporting, aggregation, and audience engagement and community.

    Executive Editor: Mark Glaser

    Metrics Editor: Jason Alcorn

    Reader Advisory Board

    Chair: Anika Anand, The Evergrey

    Brian Boyer, Spirited Media

    Clare Carr, Parse.ly

    Anjanette Delgado, Gannett

    Hannah Eaves, consultant, Gates Foundation

    Alexandra Kanik, Ohio Valley Resource

    Ian Gibbs, Data Stories

    Lindsay Green-Barber, The Impact Architects

    Celeste LeCompte, ProPublica

    Alisa Miller, PRI

    Connect with MetricShift

    Facebook group: Metrics & Impact

    Twitter: #MetricShift

    Email: jason [at] jasalc [dot] com

  • ADVERTISEMENT
  • ADVERTISEMENT
  • Who We Are

    MediaShift is the premier destination for insight and analysis at the intersection of media and technology. The MediaShift network includes MediaShift, EducationShift, MetricShift and Idea Lab, as well as workshops and weekend hackathons, email newsletters, a weekly podcast and a series of DigitalEd online trainings.

    About MediaShift »
    Contact us »
    Sponsor MediaShift »
    MediaShift Newsletters »

    Follow us on Social Media

    @MediaShiftorg
    @Mediatwit
    @MediaShiftPod
    Facebook.com/MediaShift