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    Categories: Must Reads

Daily Must Reads, February 11, 2014

Julie Keck :Julie Keck is a social media consultant and filmmaker based in Chicago. She has spoken about social media engagement, crowdfunding, and film at SXSW, the University of Notre Dame, Columbia College, DePaul, the Chicago International Film Festival, and more. Julie is also the social media and newsletter editor for MediaShift. Play with her on Twitter at @kingisafink.

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  • #3 is of major interest. Commenting is difficult on that site so I'll say it here: While access is vital, old media also are in collusion with politicians on two things that make a difference regarding money, without which no media engine runs, new or old - (1) legal notices (it's a crime that they are still largely tethered, for outrageous sums, to "newspapers" that have fewer readers than other sources which could and should be running them instead) and (2) tax rates (here in WA, print operations pay a fraction of the taxes online-only operations pay - and our market-leading news publication shares a tax classification with advertising agencies and gambling operations; I wouldn't mind paying that higher rate as long as the environmentally-unfriendlier physical-product-producing news orgs paid it too!) - Tracy

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