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    ‘Cheatin’ Mamas and Dirty Lowdown Papas’

    by Leslie Rule
    November 16, 2007

    We’re half way through our geo-tagging of three of the markers on the Blues Trail here at the National Black Programmers Consortium’s New Media Institute in Jackson, MS. Yesterday, wheels up at 7 am to Hickory Street in Canton, MS to start the locating part of locative media. Our job is to investigate the question, “What happens to meaning and understanding when you locate content in a relevant place?”

    Hickory Street, once a thriving black neighborhood, now houses only a few dilapidated buildings and a sandwich shop. Given that, we were astounded how many people stopped to share their memories of the street. Bucky Barrett, a Canton native and now a Nashville session musician not only explained but demonstrated how Elmore James would stretch the string, “almost behind his ear.”

    We’ve used all the traditional media-making gear: cameras, tripods, lavs, reflective screens. Production is fairly traditional: Final Cut, laptops, headphones, bleary eyes, and late, late nights. But it’s all about new media and delivery and distribution mechanisms. We’ve created a template for a Google Earth tour complete with video, audio, images, and text. Audiocast for cellphone or MP3 delivery, and the oft discussed GPS-enabled tour. We’ve trained 10 New Media Institutes participants.

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    My job here here is two-fold: to teach emerging styles of storytelling using new media and to do it in a project-based experiential framework. With the many conversations emerging, I’m reminded of the descriptive dimensions for locative media, originally developed by University of Bristol and used as a model at the Center for Locative Media.

    Of Social
    Private…………………………..Public
    Solitary………………………….Shared
    Professional…………………..Enthusiast
    Augmentation………………..Complete

    Of Accessibility
    Ubiquitous………………………Specialized

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    Of Time
    Linearity…………………………Non-Linearity

    Of Time
    Fixed running time…………..Open running time
    Permanent installation……..One-off or limited event

    Of Data Depth
    One level of data……………..Several or embedded levels

    Of Immersion
    Surface…………………………..Depth
    Information……………………..Evocation

    Of User Control
    None………………………………Complete
    Clear rules……………………….Unclear rules

    Of Space/Place Mapping
    Arbitrary…………………………..Meaningful
    Literal………………………………Figurative

    Tagged: gps locative media new media

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