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Getting Down and Practical

I love practical tips for multimedia journalists and other media makers to help us get our arms around the personal media revolution without costing us a fortune. At the session “Running a Digi-Newsroom on the Cheap,” Dale Steinke of KING TV pointed to a wealth of online resources:

Trumba.com is a powerful public events calendar. Put 5 lines of codes on your site and you’ve got a community calendar.

He pointed to Videozilla, which, at $30, is an inexpensive alternative to Flash ($700) for video conversion.

Want to put supertitles scrolling across the bottom of your videos? “Our IT dept said it would cost $12,000 to support supers,” he said. Steinke found an alternative, Harris Inscriber, based in Canada, that costs $50. “Type in your text and you’re good to go.” Wow!

For photo editing, he said he prefers Paint Shop Pro ($70) to Photoshop ($630) or Photoshop Elements ($80-$90).

Lots of free great applications and plug-ins are available at download.com, pcmag, tucows pc world.

Instead of manging your project with Microsoft Project ($400), an inexpensive alternative is Basecamp, free for one project.

John Havens of BlogTalkRadio held up his ultra-cool iFlip. It costs $110 and records 30 minutes of digital video. Just record some video, use the USB port to connect to your Mac or PC, and upload to your favorite website.

I’ve been dabbling in this space for years and picked up a few tricks. Love that.

JD Lasica :JD Lasica’s career has spanned journalism (11 years as an editor at the Sacramento Bee), the tech world (several years in management at Silicon Valley startups) and social media marketing (he founded the social media consultancies Socialmedia.biz and Socialbrite). He’s now co-founder and CEO of Cruiseable, a travel tech startup.

View Comments (3)

  • Fantastic post. It's really kind of stunning how many resources exist for the multimedia journalist, no matter what their budget.

    I'd also add one resource--mogulus.com lets you create a live streaming video feed for your digital newsroom. It's free.

    I'm really enjoying this new website, I love the different voices and the practical focus. Keep up the good work.

  • Great to see you blogging here, J.D.

    Checking out the resources you list. Trumba seems very promising indeed. Thanks!

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